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Google looses GEICO Case

Judge finds trademark infringement

         

softwareengineer99

9:31 am on Aug 15, 2005 (gmt 0)

10+ Year Member



TheRegister UK is reporting

A US district court has ruled against Google in a trade mark action over the sale of the terms “Geico” and “Geico Direct” in AdWords, its keyword advertising service. The judge found that there was infringement where the terms were used in the text of sponsored ads.

More precendence set!