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Google has partnered with Intel and Sony to create Google TV, an ambitious attempt to bake its Android software into TVs, Blu-ray players, and a Google set-top box called Buddy Box. Google TV is clearly a challenge to Apple TV, the Boxee Box, TiVo and to some extent cable itself. The goal is to fuse the Web with televisions in a way that other Internet-connected TVs don't. That is, Google TV is an open platform free of restrictions and powered by hardware that can handle Flash.
If you had a broadcast television station right now, how would you feel?
[edited by: tedster at 10:10 pm (utc) on May 20, 2010]
I don't see what's all fuss is about.
1. It is another box.
2. watching TV (?) what's that? it is so last century.
3. who came up with a dumb idea that you can use your TV as your monitor? somebody needs to learn about human ability to read on small vs. large, and a bit of resolution difference.
>> 2. watching TV (?) what's that? it is so last century.
um, except for those 4 Billion ppl that watch it, you master the big box and you have the most reach possible.
In 1950, Nielsen moved to television, developing a ratings system using the methods he and his company had developed for radio.
Nielsen television ratings are gathered in one of two ways:
1. Viewer "diaries", in which a target audience self-records its viewing or listening habits. By targeting various demographics, the assembled statistical models provide a rendering of the audiences of any given show, network, and programming hour.
2. A more technologically sophisticated system uses Set Meters, which are small devices connected to televisions in selected homes. These devices gather the viewing habits of the home and transmit the information nightly to Nielsen through a "Home Unit" connected to a phone line. The technology-based home unit system is meant to allow market researchers to study television viewing habits
In 2005, Nielsen began measuring the usage of digital video recordings such as TiVo. Initial results indicate that time-shifted viewing will have a significant impact on television ratings.
[edited by: aleksl at 2:16 pm (utc) on May 21, 2010]
Most people have a hard time operating their remote control, let alone connecting a laptop to the tv. that is probably the market google is going for.
[edited by: aleksl at 2:26 pm (utc) on May 21, 2010]
Maybe because its Google (Internet) + Intel (Network, Processing) + Sony (Home-Theater)