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[taipeitimes.com...]
(just click cancel when it asks you to install a language pack, site renders fine)
The difference now is that these have screw off caps.
A few years ago my beautiful wife and I were shopping for a king size bed. We went to Rhodes then to Haverty's. Rhodes had Simmons and Haverty's was pushing Serta. The Serta salesman was dressed to the nines and had a condescending attitude towards Rhodes and to his customer. He began talking about the differences in technology between the Simmons and Serta. According to him, Simmons was using "old technology".
Insofar as I was concerned, I bought the one that felt better to lie on - it was the one with the "old technology". And besides, I thought the guy spouting off about mattress technology was an ass. :)
lawman
Now, a laptop computer that's 1/32" thinner than its competitor, or a processor thats 1% faster than the other brand, or a car that tops out 250% above the speed limit instead of a mere 225%... THOSE are some technological distinctions to hyperventilate about!
Patrick, you also have to add in the cost of entirely "re-tooling" the can/bottling plants. Plus the giant marketing hype of why we 'need' to drink from these can-bottles VS. the can or bottle.
I cannot imagine the volume that coke/pepsi deals with... 1-2 cents more per can would add up to millions(billions?).
I wonder how this would impact the environment. I assume aluminum is far easier to recycle than plastic.
I would totally drink PBR from a bottle-can.
(I admit to once drinking a 40oz PBR. But when you're in a punk guy's apartment, and they gather up the spare change and offer to buy a round at 4 in the afternoon, it's just rude to say, "No, that's crap beer.")