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Hillarious: Chevy asks people to submit ads for SUVs

well, you can guess what happened.

     
6:35 pm on Apr 2, 2006 (gmt 0)

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"People use "make your own ad" contest to blast SUV
Chevrolet created a contest to let users make their own ad for the Chevy Tahoe, but the company let a couple slip by under its nose depicting the SUV as a gas-guzzling, environment-destroying machine. Here are two clips from Chevy's site. "

[news.com.com...]

6:39 pm on Apr 2, 2006 (gmt 0)

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Good stuff. Blame the lizard.
7:05 pm on Apr 2, 2006 (gmt 0)

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Too funny. I had tears in my eyes from laughing so hard.
9:30 pm on Apr 2, 2006 (gmt 0)

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Wasn't me, honest ;-).
11:40 pm on Apr 2, 2006 (gmt 0)

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I went to the Chevrolet website but couldn't find this contest. Anyone know where it is?
12:08 am on Apr 3, 2006 (gmt 0)

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1:07 am on Apr 3, 2006 (gmt 0)

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OK thanks, but how do you get to those two video clips on the Chevy website?
6:16 am on Apr 3, 2006 (gmt 0)

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<snip> links to six of the anti-SUV ads.

[edited by: lawman at 10:35 am (utc) on April 3, 2006]
[edit reason] Thanks, but links to blogs not allowed. :) [/edit]

6:48 pm on Apr 3, 2006 (gmt 0)

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I can't believe they haven't taken those ads offline yet, but then it is hard to believe they didn't screen the ads in the first place.
10:27 pm on Apr 3, 2006 (gmt 0)

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I am willing to bet they are a plant. They look to be all done by the same person and GEE how many people are flocking to look at the ads?

People who drive SUVs are well aware of the issues of them. They either choose to ignore them or consider them points of pride in owning an SUV. It shows how rich, powerful and safe you are (in their minds). Those ads will make non-SUV drivers feel vindicated and still attract all potential SUV driver.

It really is a brilliant viral campaign so I am laying my money on that.

10:46 am on Apr 4, 2006 (gmt 0)

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not a plant. I found the site last night and made one too. What fun to have the tools to poke fun at GM and their sorry state of business.