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Ads pricing going crazy.

On our favor !

         

fischermx

6:19 pm on Oct 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have an average of $0.20 on my site, it has been there for 3 months.
Some times, I get $0.50 or $0.80 a click, for just a couple a day.
But today, early in the morning, three of my channels where showing an average of $0.90 a click! (less then 20 clicks)
And now, I see one channel showing $2.00 clicks!
I've never had these before and I wonder whether is that really correct and how much it will last.

(niche, in case you ask, is technology).

tazmanz

6:31 pm on Oct 9, 2005 (gmt 0)

10+ Year Member



Me have the same story from same time

ann

6:40 pm on Oct 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



my brand new website launched 3 days ago has already earned 80 cents this month...I hope that is a harbinger of things to come.

Ann

fischermx

7:32 pm on Oct 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>> earned 80 cents this month

Are those number correct and related to the topic? :)

fischermx

7:33 pm on Oct 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>> I have an average of $0.20 on my site

I meant an average of $0.20 a click, with total daily or arround $90.00-120.00.

freaky

8:15 pm on Oct 9, 2005 (gmt 0)

10+ Year Member



YES true ads pricing going crazy cause google has changed something in there search engine due to wich the traffic on all over the website has been collaps due to where there are more local (geo) traffic

where there before the Advertise was paying less for getting there ads on your site now to specially targating you site they have to pay more even as to comeup with there advertisment with a compitator they have to bid more but then site like ours which are somehow dependent on engine to get trafic have effected

Due to this changes as where by last month our traffic for first ten days of the month was 23,700 something with 1,900+ clicks with total $400+ of earnings

where by this month it has been totally slacked and benifited small players :-) (may be)

This month visitors for the first ten days is 8,500 something with 430+ click with total $100+ of earnings

where by our last months earning was crossed $1000+++++ I guess this month it would be less then $500 hmm... let hope for the best :-)

Sorry cant give you the exact figure of Visitors, Clicks and Earning as it is against of Google Ad-Sense TOS

Sense_able

8:23 pm on Oct 9, 2005 (gmt 0)

10+ Year Member



Maybe just a blip but I am seeing an extra 50% right accross the board.

The post before me seemed to be saying that there has been some change at Google but I could not figure out what the person was trying to say.

Has there been a change in the Adwords sector that is meaning more to our bottom line?

freaky

8:56 pm on Oct 9, 2005 (gmt 0)

10+ Year Member



Sense_abel : Visit this link and may be you come to know what's happning @ google search engine [webmasterworld.com...] there are few more threads around in Google Search with similar topic and you would surly come to know whats happning around :-)

ann

11:29 pm on Oct 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



well, I thought it was the figure was on my newest site and only had 2 clicks one day and 2 clicks another day...looks like if it gets popular it should be a money maker. That's what I was talking about.

I thought the first 2 clicks were great as they were 33 cents each, but the two clicks yesterday was only 7 cents each....the fluctuation is wide and varies from site to site.


Ann

fischermx

1:06 am on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I understand the changes on SERPS.
But how does it exactly affect the Adsense earnings?

In my case, I actually see the same exact advertisers on my website.
It is not like if there were new players bidding higher and pushing the CPC value.

ardent

3:41 am on Oct 10, 2005 (gmt 0)

10+ Year Member



Well, I'm seeing the opposite. Revenue is dropping like a rock. CTR is down some, CPC is down more. Traffic is steady.

CernyM

5:31 am on Oct 10, 2005 (gmt 0)

10+ Year Member



Month-to-month eCPM is down about 7%. Given the nature of what is advertised on my site, I would expect it to start rising in January.

On my main eCommerce site, the prices I'm having to pay for ads are rising - which should mean eCPM should be rising for Adsense publishers on those keywords.

I think a lot just depends on what niche you serve.

deepesh

8:28 am on Oct 10, 2005 (gmt 0)

10+ Year Member



I hope G fixes this soon, I lost my revenue from the my best ever Traffic Spike, but least ever eCPM :-(

Maxima

9:11 am on Oct 10, 2005 (gmt 0)

10+ Year Member



Im seeing a much higher ecpm for today too, ad targetting has improved, hopefully google dosent 'fix' whatever is going on hehe.

indias next no1

9:19 am on Oct 10, 2005 (gmt 0)

10+ Year Member



for the last 2 months , i am totally in a down trend, nearly 50% earnings, impressions down and 30 % down in eCPM.

deepesh

9:51 am on Oct 10, 2005 (gmt 0)

10+ Year Member



'Maxima' , I don't think so as more publishers are facing downtrend so I think G would 'FIX' it back ;-)

fischermx

2:38 pm on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well, they fixed it today :(
I'm back to my usual ~$40.00 eCPM.

Garfieldt

4:31 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



I'm experiencing way better paying ads since roughly mid september. The number of clicks didn't rise, the number of visitors did, and the money I get per click is way up too. So the CTR dropped, but the overall earning rose. I'm happy of course. But it would be sad if this was just a temporary fluke.

incrediBILL

5:39 pm on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



My EPC is about the same but the ads must be getting better as the CTR has gone up a couple of points this month making October look like it could be my best month ever.

Everyone dance to the beat... "Go Google! Go Google! Go Google!"

moneyraker

5:58 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



[I'm back to my usual ~$40.00 eCPM.]

You're not complaining though, right? A $40 ecpm would still be the envy of many. Including me!

NoLimits

6:20 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



Yeah - that would be splendid. If I logged in to my account at $40 eCPM near the end of a day, I'd be forced to spend a small portion of it on new under-shorts.

fischermx

7:17 pm on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




>>I'm back to my usual ~$40.00 eCPM.

You're not complaining though, right? A $40 ecpm would still be the envy of many. Including me!

Well, no, certainly no. But yesterday it was $65.00.
And a crazy channel showed something like $290.00 at the end of the day! It had clicks arround $2.00 - $3.00.
Now everything is normal, actually slower. Because, I always have between $40.00 and $50.00, and today it is near $30.00.
I think some advertisers decided to push their ads a bit and that make all the bids go way high.

incrediBILL

7:41 pm on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



eCPM is meaningless unless you get thousands of clicks at that rate.

Case in point is one page that has $111.76 eCPM but the earnings is only $1.79, it's a low traffic page with only a couple of clicks, a meaningless number as eCPM would drop a bunch if the page had a lot of traffic.

RockyB

7:46 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



Totally agree with IncrediBill. I've got one page which has a ECPM of around $100-200. Unfortunatly it only ever gets around 10 page views a day (yea, I'm certainly trying to promote this page more ;) )

rfontaine

7:58 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



It could easily be your samples are not large enough to discern real trends.

Perhaps one or more high paying page9s), for whatever reason, ranked high in a search engine for a short while and brought in some clicks.

JoeS

8:20 pm on Oct 10, 2005 (gmt 0)

10+ Year Member



Yes, i've seen some big price increases over the past two weeks. I have gotten some clicks over $1 each despite my click through rate overall slipping about 1 percent from the past month.

fischermx

8:52 pm on Oct 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Thanks guys, but certainly I know how to interpret eCPM;)

That particular channel gave me just arround $60.00, alone - a very poor visited page.