Rise in revenue?

[ganeshcp]

I saw a steady rise in revenue this month...I think its got to do with the more prominent ads with bigger font, but I still can't help but feel panicky... I have made no changes to my site in the past several weeks.

One way I check to see if something is wrong is by seeing channel listing and check if any particular channel has an extraordinary high CTR...but everything seems balanced to me. Is there any other way to make sure no one is messing with your site?

The CTR has increased from 1.2 to 1.6% in two days...what change in CTR should worry me?

G
- Looking for some comforting words :(

[NewQuestions]

I have noticed a nice increase in revenue this month, but
this could simply be because many Adwords customers have
more money "at the beginning" of the month. I also notice
a decrease in the last few days ...

Don't worry too much. 10x that volume, start eating your
nails.

[wyweb]

Exactly.. a rise from 1.2 to 1.6% isn't that much. I see fluctuations like that on pretty much a weekly, if not daily basis.

[ember]

Your fluctuation is minimal. I wouldn't worry about that.

[adamxcl]

Fluctuations are normal, just as they go up, they will eventually trend down as well. I suspect that more people are into another's month budget for adwords which increases competition and prices....then as the money runs out, instead of balancing a budget throughout, the clicks are just turned off.