Forum Moderators: martinibuster
I've written to them and heard nothing yet.
Probably goes without saying that my results are in the toilet. This is peak season for us with offline products, so I haven't had time to dog this, but I must say it's very aggravating. Makes the site look pretty stupid to our audience of brides ... I'd rather have nothing there but don't have time to strip out the code right now.
Urgh!
I've gotten used to seeing these drifts. They usually self-correct.
I've have written to them also and heard nothing yet
He is "Oldest" adsense publisher in my theory which I've been sharing with you month ago or so.
If he see nothing means nothing is happening in AVERAGE.
In the same time someone can win someone can loose.
If you particulary see a drop in AS earnings means you personally did something wrong OR stupidpricing strucks
you (again).
No EFV, it's not too early. My OP makes it very clear that EPC is the same, traffic and SE rankings haven't budged. The problem is CLEARLY ad relevancy and CTR (which go hand-in-hand). You can play the contrarian role, which you specialize in, all you want, but sometimes there really is something amiss. This is one of them.
I try to specialize in a common-sense role, not a contrarian role. And common sense would suggest that 2-1/2 days don't represent a long-term trend.
It's no big secret that ad relevancy has its ups and downs. Sometimes that may be caused by supply and demand; at other times it may be the result of software tweaks at Google. But if you're seeing ads for corn plasters on a page about seed corn for the first time, that doesn't mean Dr. Scholl will be your ag site's primary advertiser from now till Doomsday. The problem is likely to be a blip, not a trend. Your best recourse is to pour a wee dram of something soothing and e-mail AdSense Support.
Well, my AS ads are mainly boringly relevant to my content, with a few of the usual minor wobbles here and there! (Motorbikes on pages about pregnancy for example, though I can see exactly why!)
I think that there is simply a temporary shortage of ad inventory caused by end-of-month and end-of-quarter ad issues, if anything at all. The last few days have been a bit lumpy but OK for me.
Rgds
Damon
I have been an AS publisher since early 2004 and I've NEVER seen poor ad relevancy. Not even once, and I check all the time.
I've often seen mistargeted ads, though nowadays they're less frequent than they were a year or two ago. I'd say that my AdSense ads are on target or on theme at least 95% of the time, but when they're mistargeted, they can be waaaaay off target (such as "St. Martin hotels" ads on a page about Martin Luther or "ATM equipment and supplies" on a page about using ATMs abroad). And sometimes I'll see weird targeting on my home page for a day or two, presumably because Google is testing some new tweak and the ad-matching software plucks the wrong phrase from the body text.
when they're mistargeted, they can be waaaaay off target (such as "St. Martin hotels" ads on a page about Martin Luther or "ATM equipment and supplies" on a page about using ATMs abroad).
These examples of mistargeted ads seem to be problems on the advertiser end picking the wrong keywords to bid on. An ad for atm equipment, on a page about ATMs abroad is not what I consider a problem in Google's targeting. Could be improved though, if we could somehow hint to Google what our visitors might be interested in on specific pages.
But as far as the op, I have seen huge drop in traffic and ctr in the last few days, but the ads I've looked at are right on target as usual. Can't explain it, and hope ctr/traffic comes back to normal. Usually does.
Screwy is right.
....and I've got a great breaking story in my niche that I was so excited about getting out.
Looks like it will bring lots of applause, and zero dollars.
Bummer.
Been waiting for a day that I'd break out, guess today isn't gonna be that day.
These examples of mistargeted ads seem to be problems on the advertiser end picking the wrong keywords to bid on. An ad for atm equipment, on a page about ATMs abroad is not what I consider a problem in Google's targeting.
Whether it's the advertiser's fault or the Google ad-matching software's fault really doesn't matter if the end result is mistargeted ads and a loss of revenue for both Google and the publisher.
There is no tax deduction for running PSAs. You don't get revenue for them and therefore your tax burden is reduced ... if you want to consider that a tax deduction.
PSAs have been around forever in every medium. You can substitute a banner ad or house ad very easily. Why not do that instead of cursing the darkness?
As I said in my post responding to Swebbie, I've seen big, very weird problems on my site since September. I haven't changed a thing on the site -- it's a 500+ page site about weddings that has been in adsense since the beginning, and I've never had a problem with mistargeted ads before. Now I am seeing C++, .NET and other programming ads (and ONLY programming ads) on every page I check of the site. THe targeting couldn't be more off, and these ads are appearing on every page, regardless of the subject matter (and there are a LOT of wedding subsections that generate targeted ads -- photographers, reception sites, caterers, etc., all advertise heavily and very specifically).
There is something most definitely wrong with the ad targeting on my site -- and I'm not basing that conclusion on my earnings (which of course have completely tanked), I'm just looking at what G is putting on my pages!