Proposing some incentives for running “Advertise on this site”

What incentives do you wish to get from Google for this service?

[FromRocky]

Overall, I will support for the new addition "Advertise on mysite.com". However, Google should give some incentives for running this service. These are the incentives I would like to receive:
1. A share based on the site payout on the nominal, one-time activation fee if the Advertiser registered for the Google AdWords program.
2. Higher payout for more clicks on "Advertise on this site". Number of clicks should be correlated to the smart pricing scale.

Please, add your wishes, be reasonable.

[ncreegan]

A proven ad serving solution that gives new advertisers instant access to place ads on your site isn't enticing enough?

[Celicaphile]

At the very least, make this optional, or let us choose the rates. We should have the choice to allow Google to compete w/ us on our own sites. I'd rather sponsors follow my own advertising links so we both can get more out of the deal. Will it be against their TOS to urge potential sponsors to not use that avenue? There are plenty of advertisers in my niches as it is. I don't want to lose those paying flat monthly fees so Google can also have a piece of that pie. I also risk losing the incentive to trade products for advertising as well.

Perhaps I don't completely understand what's going on w/ this change, but based on the above, I'm considering this a threat unless I can opt out of it w/out opting out of Adsense entirely.

[thegreatpretender]

10% commission for life from adwords spend that were opened through my site.

[kokaroach]

I'm kinda with Celicaphile on this one.

On my higher traffic sites I have a link that says "Want To Advertise On This Site?" (or to that effect) and I handle some of my own ad sales. Adsense is there to supplement my income from the sites and fill up unused space.

If they start placing that link on my site, encouraging people to sign up to their program in order to advertise, that's pretty freakin slimey.

I've already emailed them and mentioned that I did NOT want those links on ANY of my sites. It'll be interesting to see their reply.

Also, are they now going to change their TOS to read "Publishers are not allowed to sell advertising, or place an 'Advertise Here' link on any page displaying AdSense Ads"?

K

[FromRocky]

A proven ad serving solution that gives new advertisers instant access to place ads on your site isn't enticing enough?

It's true to some publishers but it may not be enough to the others.

At the very least, make this optional, or let us choose the rates.

I like it to be an option so that we can select to join or not. However, we can not set the rate since it's based on an auction process for the site already.

I don't want to lose those paying flat monthly fees so Google can also have a piece of that pie.

It will not be a flat monthly fee but it's set by the ad ranking for all bidding ads (auction process) as mentioned above.

10% commission for life from adwords spend that were opened through my site.

That is the best option we hope for. I will even go for 5%.

[Rodney]

I think if the advertiser signed up for adwords through the Advertise on this Site link and *didn't* end up site targetting that site right away, it would be cool if the publisher could be paid a bounty for finding the new advertiser. Say $20.

Fastclick *used* to pay commissions on spends of any advertisers you referred to them (and any earnings on webmasters you sent to them). After they went public, they changed it to a period of one year...I'm guessing because it probably wasn't cost effective for them to pay lifetime commissions.

Lifetime commissions would be nice, but I doubt we'd see it.

[Celicaphile]

By this:

I don't want to lose those paying flat monthly fees so Google can also have a piece of that pie.

I mean that I charge anywhere from $30-50/mo for one advertising option on up to $1100 for other options (handled in-house). Now, if a potential sponsor sees Google's "advertise on this site" link and thinks that's the only option, I lose out on a ton of money and sponsors don't get the benefits those options provide. They get stuck w/ Google & the secondary positions I provide for Adsense. The only party to win would be Google.

[oddsod]

There's this previous thread [webmasterworld.com] where the "Advertise on this site" was first discussed, and I've made clear how I feel about Google blatantly advertising Adwords on my site without so much as a by your leave.

What I'd like for them to do is pay me ground rent like other adverisers do.