Forum Moderators: martinibuster
With what I am making now, if ad prices ever rise significantly, and I have the same traffic and ctr I would be very very wealthy.
It could happen! Everything is going up so why not advertising?
Just musing.
:)
Ann
Yesterday, we got our first $20ppcs.
You don't really need 100 sites. You just need a dozen great sites.
BTW, anyday I don't have to work with the man cracking the whip on my back, or threatening me with downsizing, offshoring, lay-offs, wage roll backs, or outsourcing to mexico... is retirement to me, no matter how many hours I actually work a day.
At least I don't have to come to work dead tired or so sick I can't raise my head off the pillow, for fear of losing my job. The winter before last I didn't work on my sites for two weeks, so sick with the flu, I slept two weeks away under a pile of blankets and couldn't keep down food. I have had to work like that before, and it sucks. I'm much too old for that garbage, and have long ago paid my dues. I will gladly work 18 hour days for myself, WHEN and IF I feel like it. At least I get to keep the fruit of my labors, instead of making somebody else rich...which I did many years.
I always thought retirement meant an easy life, not a dead life. It doesn't get any easier than this and it is about to more exciting than I ever dreamed, before Adsense.
Only 14 more days until retirement, Adsense style. Foot loose and fancy free. I'm getting giddy with excitement.
You don't really need 100 sites.
I used to not think so too, but when you watch the various search engines drop SERPs here and there without ryhme or reason it's better to shore up your odds with enough sites that you can survive when a few of them disappear in the SERPs altogether for no reason and wait it out until they resurface.
While I am as productive as any other average 20 workers, you can only keep so many pages from getting the moldy penalty. You have to keep them updated, just minimally, for sure, or the longevity doesn't mean anything.
Most of us here, as business owners, are only one or two person companys. You need to keep your network the size you can manage to keep pages updated at least every six months. I try to work my way through the entire lot, every page, at least once every 3 months with changes that are significant enough to be make a difference and offset the rising competition factor. I have a couple small sites that keep getting pushed onto the back burner during peak times, and those slide in the rankings as result. Ultimately, they can become so insignificant, they won't rank it all.
When you don't update often enough a couple things happen:
1. You don't get indexed as often. This means you can't get instant results on new topics and take advantage of topic popularity that might be trendy. Those topics can pay a bundle in ppc. We are indexed daily. It really makes a difference.
2. You lose ranking due to the moldy penalty, and traffic decreases, resulting in loss of popularity points.
The only way to salvage that is to work the site heavily everyday for one to two months, without letting other sites you own slip into the same situation. It is a balancing act for sure, and one done best with 6 to 12 sites that have a wide range of extremely popular topics.
I have things in the software that deliberately shuffles things around every now and then so the site "changes" all the time although some of the content is evergreen, the rest of the site has incremental updates.
Yes, I'm a bad boy and it's a silly trick but it appears I always have something different to index :)
