Forum Moderators: martinibuster
I signed up for adwords myself yesterday. I've not felt the need to do this, as my site is unavoidable on searches that are relevant. Thought I'd give it a trial with a low budget to see what happens. It's obviously too early to tell.
I know what I'm getting paid per click on the keywords, and note that what I'm paying for those keywords is considerably lower. Maybe smart pricing likes me this month?
What I've done is to run a couple of campaigns with reasonably good bids. I note that with these bids my adverts are positioned higher than the scrapers that are trying to get traffic for the same keywords :)
So maybe beating them at their own game is the answer. If smartpricing decides that the clicks from my site convert and continues to pay me well for them, I can outbid the scrapers who probably don't convert well for genuine advertisers and have to bid a lot lower.
On one of the ads I put a cheeky little bottom line that the site was not a directory or scraper. Will monitor that one closely - thought it might be wirth trying.
