Forum Moderators: martinibuster
And that was all that was on the page. I keep wondering how long until I see a page that's nothing but AdSense units and an H1 tag that says "Clicking links makes Jesus happy" and then maybe just enough content below it to qualify as a page with content.
One site had an image to the right of a large rectangle of a man peaking around a corner at something to the left which happened to be ads. Above the ads was text saying something like: Interested in finding out about widgets?
I saw this same site a couple of weeks also and turned them in to Google. Nothing on the page but Adsense and the graphic.
Your intent should ALWAYS be to send potential conversions to the advertisers.
If you are one who believes it's okay to send people to an ad knowing full well that there is probably no chance of a conversion on the other end - then you are a contributing factor to click fraud, and ultimately the demise of some VERY large advertising companies over the past several years. Some people apparently don't care about conversions on the other end - I hope Smart Pricing eats you for dinner.
Come on folks - most of us are intelligent individuals here.
I'm not saying that some of the "undue" attention we are speaking of would hurt conversion rates - it may or may not... that's not the issue. While it is essential to worry about and focus on CTR - there are more tactful and far more SUCCESSFUL ways of doing it than drawing undue attention to your ads. If you are resulting to these tactics - you should probably be spending your time researching SEO and increasing your traffic/backlinks.
Just for the record - I don't participate in AdWords, or any other program where I profit from conversions.
</rant>
Your opionion is shared by many. I just feel that in order for the cycle to continue revolving - the advertisers need to get paid too.
If everyone in AdSense had the "I don't care if my clicks convert" attitude - the program would pay extremely poorly.
Feel fortunate that there are others out there with morals that keep the program running the way it should. (advertisers and webmasters both get paid)
Thank goodness for smart pricing.
I am speaking more on the side of clicks that don't stand a chance of conversion. Some pages of the like are - pages with very little real content and AdSense links everywhere, pages with subliminals that guide the user to the ads, pages that say "see more about..." with ONE internal link below and a whole slew of ads. The conversion rate for clicks obtained via these methods is probably poor. I don't have hard stats to support this - but I would venture an educated guess in that direction.
In reference to the above paragraph - smart pricing is the only thing keeping Joe Schmoe (the person using the methods above)from bringing down the value of clicks on a network wide scale. Instead - he is only hurting himself, as his conversions are being tracked specifically.
I feel that if someone clicks an ad from your site, and the page is designed in a manner that does not not deceive or trick the user - then whatever happens on the other end is the problem of the advertiser, absolutely.
Think about this though, pepsi will spend millions on tv ads, and if that was google, most leads to zero sales.
In the game of advertisement, they need to understand that most clicks will not result in sales (but what do you expect for almost free advertisment)
Maybe if adwords advertisers stoped paying pennies which amounts to almost free advertisments, I would feel differently.Think about this though, pepsi will spend millions on tv ads, and if that was google, most leads to zero sales.
Apples and oranges.
Pepsi TV commercials = mass-market branding messages.
AdSense CPC ads = direct-response ads that are intended to obtain leads or immediate sales.
If you want to compare AdSense to TV commercials, try comparing it to the direct-response commercials that flash 800 numbers at you and announce "Call now--our operators are standing by!"
I am a publisher and that ends my responsibility as far as displaying ads.
You'll be singing a different song when the CPC model fails due to all the hysteria about click fraud and everything is converted to afiiliate programs.
BTW, how did this thread get HIJACKED from graphics pointing to AdSense to this?
Create content that attracts people that convert for the advertiser after clicking, and you've found yourself a goldmine.
That's what G is trying to accomplish in some roundabout way, in my opinion.
In that scenario, everyone wins in the end.
[ammoammunition.com...]
Who's trying to scare anyone out of the program? We're trying to help members stay in the program.
No, you specifically, and many others here are not. You make unsubstantiated claims about stuff that will and will not get you kicked out of the program when you in fact don't know for sure - Surely this deters potential people from joining.
My advice:
Listen to your gut - does it sound wrong? Clicking on your own ads? Yes obviously. Putting ads up on a site that isn't as grandiose as EFV's ridiculously useful site - Go ahead, and don't worry about it.
All the Best,
C.K.
In fact, as people have said, and as you restated, many ways of displaying or locating ads are clearly OK, many are clearly not OK, and if anyone is concerned about the techniques in the grey area, they need only stay out of that area when setting up AdSense code on their pages....