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doubling or trebling of CTR

happy christmas or scary email?

     
12:58 pm on Oct 19, 2003 (gmt 0)

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I am new to adsense but just yesterday and (seemingly) today my ctr has almost doubled/trebled if compared to previous records

Is Christmas coming early
or should I expect a G-email

1:52 pm on Oct 19, 2003 (gmt 0)

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When you say new. How New?

If you have only been running adsense for a few days then you will see an increase of CTR. However if you are getting in to the double figure CTR then you should look into it.

Write to adsense, if you are concerned. They are very nice and in a way you are preempting a possible problem.

2:00 pm on Oct 19, 2003 (gmt 0)

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without going into specifics ive been running adsense for weeks not days, and my ctr yesterday is a doub1e-figure
I am reluctant to write to G before hearing from fellow wms so please share your opnions and expertise
2:06 pm on Oct 19, 2003 (gmt 0)

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I think they look at CTR instead of earnings.
As you know they and you don't have control over EPC.
Sometimes if you get high EPC clicks you can get double.
If your impressions are large enough, you may want to send an email. If you have relatively small site, the fluctuation will be normal.

Good luck.

3:24 pm on Oct 19, 2003 (gmt 0)

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I agree if your site is small then these blips are normal.

I am actually having a bad day. CTR is half of what it normally is. So I do not know what is going on

5:38 pm on Oct 19, 2003 (gmt 0)

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feel sorry
if ctr is up, kick-out emial is expected, if dwon, wbs complain we are not making enough money
5:51 pm on Oct 19, 2003 (gmt 0)

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This Friday, my CTR was 'x' and my EPC was 'y'. My earnings for the day were a record high.

On Saturday, CTR settled back down to a more normal 0.5x and EPC was also 0.5y

I've seen some incredible daily spikes and troughs over the past few months.

All part of life's rich pageant :-)

- D

3:34 am on Oct 21, 2003 (gmt 0)

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I have noticed an increase in CTR roughly since the beginning of the month. Broad matching? Better targetting? Wathever it is, it is working and my visitors like it. Keep up the good work Google.
3:48 am on Oct 21, 2003 (gmt 0)

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i dont understand how long G will have to conduct these experiments; or whether they r conducting them at all!? My CTR on Sunday with EPC was great. now on monday its so hopeless that I had to check the previous days stats to make sure it wasnt a dream. Like the CTR has gone down so bad that if i plotted a graph this day would go underground :( as compared to the others.
3:56 am on Oct 21, 2003 (gmt 0)

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"I've seen some incredible daily spikes and troughs over the past few months.

All part of life's rich pageant :-) "

But our traffic figures do not reflect such massive spikes in our Adsense earnings. Ours vary from $8 a day to $1, yet our traffic does not go up or down by 10 times; it is very stable. Why does this occur?

10:48 pm on Oct 21, 2003 (gmt 0)

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thanks for your advice

well I hav enot (yet) received the G_mail, and the weekend crazy ctr is back to usaul levles,
mind you, i am checking my email more than my addsense muney

6:51 pm on Oct 22, 2003 (gmt 0)

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i am checking my email more than my addsense muney

I wonder when they start adding ads to the adsense stats pages. They most be among the most freqently used pages on the web ;)

6:54 pm on Oct 22, 2003 (gmt 0)

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But our traffic figures do not reflect such massive spikes in our Adsense earnings. Ours vary from $8 a day to $1, yet our traffic does not go up or down by 10 times; it is very stable. Why does this occur?

The revenue from a single ad may vary from less than 5c to a couple of dollars or more. You're never going to see stability from day to day with such a small sample size as a few dollars a day. Look at your month to month figures and that should be more stable if you've not touched the site. One of my clients gets just over 1000 clicks on a typical day - then you see pretty stable data for the revenue column.

7:02 pm on Oct 22, 2003 (gmt 0)

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hypothetical example here.. but relating to a question I was asked...

Say you run adsense on various small sites.. then put it on a very high traffic/interest site which suddenly increases ctr etc..

is this liable to throw up flags?

Suzy

7:48 pm on Oct 22, 2003 (gmt 0)

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is this liable to throw up flags?

One could say that a significant change in impressions or CTR would trigger a flag.

One could also say that the quality control people can track the domains where the code is displayed and that would cancel the red flag.

One could say that the methods for catching fraud are more sophisticated than that or that they are not.

Therefore, the correct answer is "No one really knows except the ones that work at Google"

1:47 am on Oct 23, 2003 (gmt 0)

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I wonder when they start adding ads to the adsense stats pages.

Do you know DCS? dont click syndrome
since joinin addsense, nver clicked an add not mine nor others' I am too afraid to do it though some ads interest me

maybe the type of ads G can provide on such pages are

We know everything about you

Dont even think about it

Click yourself outa adcrazy

You rely on us but you are too small to care about
9:25 am on Oct 23, 2003 (gmt 0)

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Say you run adsense on various small sites.. then put it on a very high traffic/interest site which suddenly increases ctr etc..

A high traffic site will bump up the page impressions, as will adding a whole bunch of new content to an existing site, but that would be unlikely to have a massive effect on CTR. My feeling from stats I've seen and heard discussed elsewhere is that, over time, CTRs of 1-3% are quite typical regardless of traffic. If the page content is more interesting, that doesn't necessarily equate to the ads being clicked more frequently.

 

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