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Web pages may not include incentives of any kind for users to click on ads. This includes encouraging users to click on the ads or to visit the advertisers' sites as well as drawing any undue attention to the ads. This activity is strictly prohibited in order to avoid potential inflation of advertiser costs. For example, your site cannot contain phrases such as "click here," "support us," "visit these links," or other similar language that could apply to any ad, regardless of content.
There are a lot of don't do terms that you need to be aware of and it is no trivial matter!
If you have a good amount of income racked up and it is all forfieted because you didn't bother to read and protect yourself then you will understand the value of reading..