whats the best ad content for ecpm?

[gggmicrosystems]

what the best ad content for ecpm? i'm the the leaderboard at the bottom but my ecpm is still very low.. anyidea how to increase.. how about the 125x125? is it ok?

[Ossifer]

I abandoned images ads very quickly. On my small site, it's just not worth it as it means I get even less income.

[Eltiti]

To a large extent, it may depend on your site (the layout, the topic...). Why not take the "heat map" as a starting point and do some testing to find out what works best for you?!

[Ossifer]

Hi Eltiti, not sure whether your post was aimed at me, but I did some limited testing. I used the heat map to choose locations for my adverts, and text ads just seem to perform better.

At the levels that I am seeing them pay for 1000 impressions I can easily see how much they would make, given that i don't get much more than 1000 impressions a day. An Individual click pays more than these do for a whole day.!

[webnoob]

FYI, text ads can be CPM as well, it's not limited to just images.

[Ossifer]

That explains why I get payments on some channels without clicks then :-) I figured it might be, but I hadn't read it anywhere before..

[gggmicrosystems]

this is my 3rd day, so im sure its normal to earn just quite few. i did some testing. and it seems 1 click = $0.83! but that the problem.. clicks are very limited since i have to put the ads at the footer. i know about the heat map but i still have problems putting the ads at those locations. thats a forum, so i usually get an average of thousand impressions a day. thanks for your opinions guys.

[Lowkei]

Hi all,
Can somebody tell me what's the"heat map"?And how to use it?
Thanx in advance. :)

Lowkei

[AdSenseAdvisor]

Lowkei –

The AdSense heat map can be found on the AdSense Optimization Tips page located at:

[google.com ]

There are many ideas on this page designed to help publishers increase their site’s revenue potential. The heat map shows the locations on a web page that we’ve found to be most effective for placing ad units.

Good luck with your site,

-ASA

[Eltiti]

Ossifer:

not sure whether your post was aimed at me

No, it was actually in reply to the post above yours!