Forum Moderators: martinibuster
As I understand it, you get paid each time someone clicks an ad. Is there some alternate type of ad?
so say someone bid $5 for 1000 impressions and you only displayed 100 impressions for that ad then you earn 50 cents.
it is broken down.
[edited by: webnoob at 9:43 pm (utc) on Aug. 13, 2005]
So they pay $X for 1,000 impressions, right? What if that channel/page doesn't get 1,000 impressions?
So how do I know if I'm getting paid per click or per impression?
CPM ads are "site-targeted," not page-targeted, so it doesn't matter how many impressions a given page or channel gets--what counts is the number of impressions that the site as a whole can deliver.
I'd assume that, if you delivered fewer than 1,000 impressions over the course of a campaign, you'd simply receive payment for the impressions that you did deliver (e.g., if you delivered 700 impressions at a net CPM of $2.00, you'd get $1.40 instead of $2.00).
Also, advertisers select the sites where their ads appear, and I suspect that not too many low-traffic sites are going to get picked. (By "low-traffic," I mean sites that aren't likely to deliver at least a thousand impressions during a flight of CPM ads.)
At my current average of $8-9/day, $5 CPM sounds good... that'd be like $40/day!
Does it matter if I choose "text only" or "both" ads as far as being paid via PPC or CPM?
