Forum Moderators: martinibuster
it is annoying and i think it gives a reminder to the user "this is an ad" before they click it. i bet if they remove it or at least make it less "in your face" it would encourage users to click more.
even "google ads" would be sufficient ..
i thought i'd give adlinks a shot.. soon as i saw the BOLD "Ads by google" i took them down.
i mean on top of the many O's they put they make it bold! so the normal ad links are regular and the google link is bold.. kind tells the user to click it instead of the actual ad links..
even so, they should at least put the "Ads by gooooooogle" on the bottom of the skyscrapper not directly at the top before the ads!
am i the only one that gets annoyed by this?
I dunno---ads are ads.
Can't say I've run into many people that are overjoyed with them. (Except us publishers- and G, of course...oh, and the advertisers themselves).
Making them look integrated, and perhaps like a links menu has softened the tone, and people DO click on them....
So I guess I really don't know what the heck my point is after all, or why I responded here.
Never mind-carry on. ; )
i think the only reason google does it is for a PR ego.
you dont see yahoooooooooooo! doing it. so i think in regards to "strengthen their trademarks" is cow dong.
anyways, ASA doesnt seem to never respond to these types of topics.. only the ones that get less attention.
you dont see yahoooooooooooo! doing it.
Have you ever seen their commercials? Do you Yahoo!? YAAHHOOOOOOOOO yodeling.
Yahoo doesn't have such a contextual network yet. Maybe when they finally roll it out of beta we'll see some extra O's. I wonder if Google would then have a suit against them?
It may be specific to companies whose names are bizarre/semi-nonsensical. Yahoo is actually a word. Google is not. Furthermore, Google wants to put as much distance between itself and the actual word (googol) as possible ever since the founder's family got upset and it looked like there might be a lawsuit.
Combating ad blindness and proprietary (for office use only) values seem like valid enough reasons to me. If it has something to do with mediabot or smart pricing or anything else, and an engineer could just look at that rather than have to log into the system to determine those things, it seems like a winner.
Maybe it is a subliminal form of advertising. They say odd things stick in your mind, and seeing Gooooogle with varying amounts of o's seems odd.
The number of 'o's in Goooooooooooogle is a secret rating system that AdSense uses to rate your site. The more zeros, the worse it is.
If that's the case then I must be at the booooooooooooooooooooooooooooooooooooooooooooooooootom of the barrel according to goooooogle.
To address the questions raised by John Carpenter and others, we've seen that "Ads by Gooooogle" is memorable and stands out in users' minds. As you know, it's not currently possible for us to control which ad units, pages or sites will receive new branding features, including the 'Ads by Goooooogle' tag-line.
At the same time, we are constantly evaluating various tag-lines and ways to improve our ads, and welcome your feedback.
I hope that provides a bit more explanation!
-ASA
i think it gives a reminder to the user "this is an ad"
Are you not looking for some sort of editorial credibility, then?
If your readers can't distinguish your ads from your editorial, how can they believe a word you say?
What kind of authority does your writing have if you make it indistinguishable from third party sponsored copy?
we've seen that "Ads by Gooooogle" is memorable and stands out in users' minds.
John
