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we own a site where we sell Web services, but after 1 month adding the google adsense on the site our sellings is going down, we tought that google adsense will put high bid ads on the site but is not worth 0.03 cents per click (avarage). What we have to do in your opinion? Wait and see if google will improve our ads? or taking it off, one month of trial, and it's just approx. $23 usd while if we sold some service (for example one sell we earn $50).
Need your opinions (sorry for my english)
joined:Apr 24, 2005
One such article that I did have, that nearly cost me over a hundred grand in work, was a particularly well-written letter of resignation from a company whose later demise I confidently predicted. In another case, one of my pieces was presented to me in hardcopy in an interview for a perm job with the request I explain myself. In it I criticized the company I was interviewing for pretty harshly for being cluelessly managed.
I got the big contract in the end, but not the perm job. But I'm a man of principle: I left both pieces online and added more just like them later.
I'm working on an essay that
I promised [webmasterworld.com] a couple days ago, that I'm going to post in the copyright and content forum. I'm working hard to write it all, and will place it under a creative commons license, but I think I can confidently predict it will incite a huge flame war.
Nevertheless, anyone whose read many of my past posts will know very well that I write the things I do here because I want to help those with less knowledge or experience. My upcoming essay explains why I feel that way.
There is nothing really wrong with having Adsense *and* selling services there. If the ads tend to be complementary services and not ads for your direct competitors, it is unlikely you are losing any service sales from the ads.
It is now a question of where your time would be best spent. You could optimize your site for
a. Earning more on Adsense
b. Selling more of the services.
c. Gaining more traffic and doing more of both.
From the information you've given it seems that b has a much better return than a. And c sounds like it would also be beneficial. The tradeoff is certainly up to you.
If Adsense threatens to be a low profit distraction, then yes, take it off.