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AdSense Fixated On One Word In One Post

One word triggers off topic ads

         

jretzer

3:01 pm on Jun 11, 2005 (gmt 0)

10+ Year Member



I run a topical blog with more than 1,500 posts ... and in one of those two weeks ago, I used the word "termite". The site is about a sport ... Now, every ad on my site is about termites. My click throughs have fallen to less than one half of one percent ...

I should start a termite advice site if there are so many termite advertisers out there ...

When I realized what was happening, I deleted the post, but they're still appearing.

Its been two weeks ... I'm patient, but this is killing me. Any suggestions?

DamonHD

3:06 pm on Jun 11, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi,

Try changing the ad layout on your site (and view your site) to force the MediaBot to revisit (each affected page). Then it should note the lack of termite relevance.

You could then put the ads back the way they were.

Rgds

Damon

MadMax101

3:23 pm on Jun 11, 2005 (gmt 0)

10+ Year Member



Well when i had a similar problem with PSA ads (I dind't wait 2weeks but maybe like 2 hours) I just renamed the file and placed a redirect in the first one - worked in an instance but I don't know how many pages you got on your site so my solution could be more trouble than help.

But I know what you feel. I have a site about games in flash (i posted on a different thread how i managed to cope with the no-flash-reading policy) and right now the ads are perfectly relevant. But I'm setting up a php comments engine displayed on every page of a game and the main site. And I'm pretty worried that if someone mentions trouble in the down areas I won't get rid of hemoroid ads to the rest of the site's life. But I'm risking it.

But yes this is a big problem. The site that promotes AdSense, includes a text about how perfectly the system detects what ads will be relevant (the thing with java caffee or something) well pardon my french but that's bulls**t. It took just 3 sentences of "I love <something>" To display a massive amout of lubricant ads, and that's not only not relevant but also quite disturbing.

I think that besides the competitors-filter there aslo should be a keyword-filter. That wouldn't be much against any policy, and I think if a publisher doesn't have a choice what kind of ads should be displayed on his site, he should at least have the right to choose what ads should NOT be displayed.

Like I recently said, I think the engeine of the spiders is changing, because I'm positive they search thru' comments and many peaople disagree with me, but do you think that "tricks" like tampering with leathal keywords like ter<I></I>mite ter<!-- -->mite might help?

Jenstar

3:38 pm on Jun 11, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You need to wait until the mediabot pays another visit and reindexes that page(s). It might take up to another two weeks before that happens though.

Roadkill

3:39 pm on Jun 11, 2005 (gmt 0)

10+ Year Member



I have the same problem, but mine was with the word "motorcycle" I have double and triple checked all the words on the page removing anything even remotely connected with motorcycle and have changed ad sizes and still get nothing but motorcycle ads. Driving me nuts.

ypsites

4:18 pm on Jun 11, 2005 (gmt 0)

10+ Year Member



I could not agree more about the keyword filter. I asked Google about this three or four months ago when a section of my site that is about dove releases (a symbol of peace & harmony) was featuring ads about dove hunting! I really wanted to get rid of all the ads, since those ads are not just wrong, they're offensive to most people who'd want to do a dove release. (Not to mention probably not very effective for the advertisers.)

Their answer was just basically, "too bad," no keyword filter, you'll have to do it by URLs ... so I sat refreshing for an hour, trying to get all the dove hunting URLs ....

MadMax101

4:32 pm on Jun 11, 2005 (gmt 0)

10+ Year Member



Oops lol, I just sent them that suggestion XD, but oh well I also asked for tips and suggestions so maybe their time won't be that much wasted.

So I guess The only drastic thing you can do besides the competitor-filter is to make your own automated-bot which would somehow tamper with the keywords. For example try displaying everything thats in risk of becoming a keyword with s p a c e s which could only work on fonts with small spaces (you think that would work?) or do something reeeeaaaaly drastic like turn every thing thats risky int0 part1y 1eet w0rds 4nd 5entences. But that's just desperat X].

ccDan

4:04 pm on Jun 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Whether it's keywords or some other method, I think Google needs to do something to give webmasters more control over the ads appearing on their sites and pages.

AdSense works best when it's related to the site or page it's on. Despite whatever algorithms they have developed, AdSense ads are, at least on my sites, appallingly way off-base.

For example, I utilize the description and keywords meta-tags to match the content of the page. I have a site that has nothing whatsoever to do with mice or small animal cages. Nothing. Not even remotely related.

I have a page which does not mention mice, and has nothing to do with mice, or mice cages, or medical research, or kids keeping pets or anything along those lines. Yet, AdSense is displaying ads for mice cages and small animal cages.

The page has about 3,500 words of content, nothing to do with mice. There are many other things that have a greater keyword density that you would think AdSense would latch on to.

No, it displays ads for mice cages.

The only thing I can find even remotely related to mice is a mention of "Disney" in the writer's bio, and he wrote for a pet magazine (with "pet" in the title and not mice or any other more specific keyword).