Forum Moderators: martinibuster
Also, and more importantly, for the last week, most of the scrapers that I've checked up on seem to be pulling ads that are way off target for their scraped content. Wonder if this is the affect of negative site selection by advertisers. If so, good for them.
most of the scrapers that I've checked up on
How many of these sites do you follow? And why? What's the benefit of checking? I guess it never occurred to me to do that.
As far as targeting on my site itself goes, I almost never bother checking anymore. Iused to occasionally look at mypages to see who was showing, but the quality of targeting can changed so fast it wasn't worth the effort.
Now I just look at my stats, what I've come to think over time is that much lower than normal CTR on my site seems to indicate bad targeting that day.
I just live with that. I'm not going to change my pages to try for better targeting everytime this stuff goes off the track anyhow, so I try not to worry about it.
I periodically check sites that show up as having linked to me. Very often, it's a scraper. And they're easy to recognize, usually by a very cheesy domain name.
Why do I do this? 1. to see if someone is scraping my content or worse stealing content and 2. to see how many new ripoff artists there are providing zero content and worthless (most likely fraudulent) clicks.
What's the benefit of checking? It allows me to learn more and more, over time, how much certain advertisers are getting screwed over. And this is valuable information. Most advertisers probably have no idea where their ads are being seen and would be absolutely shocked to learn how bad the content network is.
