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adsense books, sites, and preachers

     
2:00 pm on May 4, 2005 (gmt 0)

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i have been reading some sites which proclaim they are the masters in helping you generate adsense revenue. they've gotten some really awesome testimonials to prove it, and etc etc.

most of them are down-to-earth and some of them sunday preaching.

so if you have 20 bucks to give to them, they will be your saviors.

do they actually work?

2:05 pm on May 4, 2005 (gmt 0)

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I think most of those sites are scam.
This forum contains a lot of valuable information - all for free.
2:08 pm on May 4, 2005 (gmt 0)

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ah great. so they are like the lose 20 pounds in 20 days commercials. haha
7:46 pm on May 4, 2005 (gmt 0)

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so if you have 20 bucks to give to them, they will be your saviors.

do they actually work?

Hmmm. Now let me think..............

If I had the secret to earning loads of money easily, would I pass it on to anyone who would listen, or would I keep it a secret and become rich?

Difficult one.

Seriously though, if it *did* work for them, they wouldn't be hawking it at $20. The best advice can be got here for free, and I would say that without a doubt it DOES work. I increased my earnings by a factor of twelve times over the period of a year thanks to following this forum, trying out ideas others have posted, bouncing ideas around and taking advice.

8:09 pm on May 4, 2005 (gmt 0)

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Seriously though, if it *did* work for them, they wouldn't be hawking it at $20.

Actually, this could well be a smart marketing move on their part.

I'm not saying those sites, eBooks, or services are worth the money (I wouldn't know, I've never bought them), but think about it:

You write a 30 page ebook filled with genuinely good advice about succeeding at anything (here it's Adsense). Then you put it online to market it to, let's talk hypothetical numbers, 100,000 people.

Scenario 1: You sell it for $100, because the advice is well worth it. But at that price only 10% of your audience will buy. That's 10,000 buyers for 1 million dollars.

Scenario 2: You sell it for $20, significantly less, but at $20 50% of your audience buys. That's also 1 million dollars.

The question then becomes, which is a more reasonable expectation: that you can get more than 10% to buy at $100, or that you can get more than 50% to buy at $20. I think the second is far more likely than the first. Which makes setting a lower price a smarter choice. The balance, of course, is in not SO undervaluing your product that people think, "Could they possibly be providing anything useful for just $20?"

Given that there is a finite amount of knowledge available about Adsense, I would have to suspect that those books and services won't contain anything you can't find on WebmasterWorld for free, but bear in mind that getting it free also requires a time expenditure of reading and reading and reading to piece together the full puzzle.

It may well be that $20 for a straight read of accessible tips is worth more than 9 or 10 hours of culling through WebmasterWorld posts. Perhaps not.

cEM

8:42 pm on May 4, 2005 (gmt 0)

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Please remember, no specifics to any ebook/book/tool etc at WebmasterWorld :)
8:55 pm on May 4, 2005 (gmt 0)

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I agree with david_uk. If they really know about how to make quick money from AdSense, why don't they just do it themselves?

If someday I buy such a product about AdSense myself, then the only possible author would be Jenstar.

Now Jenstar, are you interested?

8:56 pm on May 4, 2005 (gmt 0)

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In my experience, the book I read helped me tremendously.
9:06 pm on May 4, 2005 (gmt 0)

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Do you mind to share with us that how many tips/tricks/ideas/etc in the book you also found here?
9:07 pm on May 4, 2005 (gmt 0)

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I think you are better off paying for something like the WebmasterWorld supporters forum. That is if you are not already.
9:08 pm on May 4, 2005 (gmt 0)

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Please remember, no specifics to any ebook/book/tool etc at WebmasterWorld :)

That's right, if you want an eBook get "JenSense Advisor" in the lobbby ;)

Just kidding...

If for $20 they have everything you could learn here condensed into a 1 hour read it might be worthwhile but most of what you need to know about AdSense is already on Google's web site. It isn't that compicated and I don't think I've honestly learned anything 'new' about AdSense from any other source. However, people here at WW with lots of real world experience did put a few facets of AdSense in a different perspective that I hadn't considered.

I'd pocket the $20 and read more free material as there are some good references and articles on the net to read if you're any good with Google.

9:13 pm on May 4, 2005 (gmt 0)

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If they really know about how to make quick money from AdSense, why don't they just do it themselves?

How do you know they're not? There's as good a chance that they are making good money from Adsense and good money from selling an eBook about making money from Adsense at the same time.

There are correllaries in other fields.

Take, for instance, Donald Trump. He's an incredibly wealthy man, yet still writes and publishes books about being and becoming an incredibly wealthy man that sell many, many copies.

Take, for instance, Stephen King. A phenomenally successful novelist, who also, it so happens, wrote a book about writing that hit the bestseller lists before it was even published.

Take, for instance, the thousands of Adsense publishers who earn a living through their daily jobs but also earn extra income through a site with Adsense that teaches others about their job/work.

My site, for instance, helps people in my particular profession do their jobs. One might see my site, with it's Adsense and affiliate ads and say, "If he really knew how to do the job, he would be doing it, not writing about it." Except that I do both. And it is the doing of the first that actually qualifies me to do the second.

These "Adsense Experts" may be no different.

Again, I'm not endorsing any of these eBooks, but to dismiss them out of hand is no less premature than buying every one that you see based on a line or two of sales speil.

cEM

9:30 pm on May 4, 2005 (gmt 0)

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If you read all of the posts past and present in this forum, I'm sure you could find most if not all of the info in the book. But from a time savings standpoint - it was worth the investment IMO... as it cut the learning curve drastically. In fact, I'm doing more per day now than the author of the bok.

Granted, the majority of the books may not be worth it if the source of the information isn't really producing serious revenue for him/herself. So it's important that you "learn" from a good source.

It's kind of like that story I read online... that goes something like this:

There was a small town, and in the center of the small town was a jewelry store that had a big clock on the outside of it. The jeweler noticed that for the past 20 years, this one dude walked by his store every morning and would stop to set his watch to the clock on the outside of the jewelry store.

One morning the jeweler decided to step outside and introduce himself to the dude as he was adjusting his watch in front of his store.

He introduced himself and said to the guy, "For the past 20 years I've seen you walk by my store every morning and set your watch. What do you do?"

The guy replied,"I'm the manager at the factory. Every day I set my watch so that I can blow the whistle at the factory letting everyone know when the work day starts, and blow the whistle when the work day ends."

The jeweler replied,"Wow... for the past 20 years I've been setting my clock to when the factory whistle blew at the end of the work day!"

The point of this story is... who are you learning from? Where are you getting your information from?

So many people read something online - assume it's true, and pass it on - because it's the truth as they know it.

So while I appreciate the info that is shared in the forums - much is speculation and assumption. If I can model the actions of someone that is actually producing, there is no reason I would not be able to attain similar results.

In my case, this month I will exceed the earnings of the author that taught me what I needed to know. Therefore in my case, reading a book that someone else wrote on how to maximize my adsense revenue... was worth it.

9:37 pm on May 4, 2005 (gmt 0)

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Let's examine your examples one at a time:

There's as good a chance that they are making good money from Adsense and good money from selling an eBook about making money from Adsense at the same time.

Exploitation.

It's the Gold Rush scenario in that you can either sell tools to the gold miners or become one and the guy selling the tools always makes money until the gold rush goes bust. If they were really making THAT MUCH MONEY they wouldn't want competition that could take it away from them so assume they make be holding back a few secrets if there were any secrets to hold back in the first place.

Maybe the real secret is just having a site with 500,000 visitors/month? I can hardly wait for the sequel on using AdWords to drive traffic to AdSense....

Take, for instance, Donald Trump. He's an incredibly wealthy man, yet still writes and publishes books about being and becoming an incredibly wealthy man that sell many, many copies.

Megalomaniac. He uses The Apprentice to boost his ego, launch new products and hype his brand. Considering you need money (and lots of it) to make money ala Trump style not a lot of fear of competition here either as most of those with money will think how they did it was better than Trump's method with his bankrupt casinos.

Take, for instance, Stephen King. A phenomenally successful novelist, who also, it so happens, wrote a book about writing that hit the bestseller lists before it was even published.

Steven is a writer and wrote a book about writing books, hmmm, that's a stretch. Not like anyone he sold that book to will start cranking out Steven King novels, very little fear from direct competition here.

Take, for instance, the thousands of Adsense publishers who earn a living through their daily jobs but also earn extra income through a site with Adsense that teaches others about their job/work.

We have no clue if they are a success or not in the jobs they are teaching, the only thing we know for sure is they've lured us to their site which may potentially make more money via AdSense than they make in their jobs you're reading about.

Call me a cynic, everyone else does.

1:04 am on May 5, 2005 (gmt 0)

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It seems that essentially what IncrediBill is saying is that you have no proof that these people know what they are talking about, but you do have proof that Stephen King is considered a good writer (I would not be as quick to dismiss Donald Trump as he is -- you also know that he is rich). IncrediBill's argument is totally predicated upon this lack of proof, but since we haven't actually seen these books nor do we know who the authors are, this assumption may or may not be correct. I'd say this: Check up on the authors. If they represent web sites that are getting a lot of traffic and seem to monetize it largely through AdSense, it certainly seems reasonable that they know what they are talking about. Personally, I have read books like this, and yes, this forum contains just about all of the information in the book that I read. But, also as others have pointed out, you can get all the info in a short book in < 1 hour, where as wading through all the back-posts of this forum would take days. It's a question of signal to noise. If I trusted the author, I'd read the book without question and then use the forum to clarify things.
10:58 am on May 5, 2005 (gmt 0)

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Cynic. ;)

If they were really making THAT MUCH MONEY they wouldn't want competition that could take it away from them

What are the odds that any given person who buys and reads such a book would BE in direct competition with the author? Unless you and I are fighting over the same keywords, we are not in competition on the net.

Furthermore, even if we have the EXACT SAME keywords, we're not in ADsense competition with each other, anyway. The books we are talking about (I think), are not books about increasing site traffic or search engine rank. They are about how to increase the effectiveness of Adsense on your site. As long as that is the focus, there is no direct competition. The competition between webmasters with the same keywords is in getting visitors to your site. Once the visitors are there, the competition ends. Whether or not a visitor clicks from my site through to an Adwords advertiser does not effect my competitor's bottom line (unless you stretch things to include the fact that now that visitor won't back out to the SERP and click my competitor;s link this time).

Megalomaniac.

Sure, but it doesn't nullify the point. Which is that you can be good at something and still share valuable knowledge about it.

Ste[ph]en is a writer and wrote a book about writing books, hmmm, that's a stretch.

More of a stretch than being a successful Adsense publisher and writing an eBook about Adsense publishing?

I think the problem here is that Adsense has become the "Get Rich Quick" scheme of the new millenium. The result is that we assume anyone who would offer to share the secrets of how to do it must be lying, because why on earth would you share those secrets?

But consider this: everyone in this thread has already agreed that most of the information about how to succeed in Adsense can be found right here on this forum for free. What motivation is there for members to share that knowledge? If direct competition is a reason for someone selling advice to mislead you, then certainly it's even more of a reason for someone giving you free advice to mislead you. At least the eBook author can justify giving away a secrets with the fact that they are earning an income off the sharing. To say that people here on WebmasterWorld are just gregarious by nature (which I believe most of us are, including you, incrediBILL) runs contrary to the idea of being cynical about people.

My point, again, is not to support nor endorse the people writing Adsense eBooks, but merely to point out that dismissing them out of hand makes no sense. LOTS of people share valuable, real, true, and relevant information about a lot of things in exchange for some return. Print book authors do it. EBook authors do it. Adsense publishers do it. WebmasterWorld members do it (albeit for different reasons).

cEM

11:37 am on May 5, 2005 (gmt 0)

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With regard to AdSense books....

If the author doesn't provide any references to sites which have implemented the techniques, I would be skeptical of the author's claims.

If the author has a site with AdSense, and/or provides references to webmasters or sites which have implemented the techniques, you can figure out "what worked" by looking at those sites.

In one case, when I followed up on a bunch of the references a particular author gave, I found not only a relatively simple modification reflected on the sites of one of the references, but also found that most of the sites recommending the ebook had affiliate links and promotional material about the ebook - which, I guess, harkens back to the Stephen King references, if you have ever seen the way horror authors cross-endorse each other's books for purposes of mutual self-promotion.

I described one technique that seems to presently be under promotion in message 27 of this thread:
[webmasterworld.com...] . I think you can find anything you would buy in an AdSense book in this forum, and that it isn't as difficult to do so as some would suggest.

1:28 pm on May 5, 2005 (gmt 0)

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And let me add that while an experienced webmaster can easily figure AdSense out, not everyone out there is in the same boat, especially the people who don't read these forums. Despite all the free information available on the Web, there are still those who prefer to have it in book form, printed or not.

Eric

9:29 pm on May 5, 2005 (gmt 0)

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to point out that dismissing them out of hand makes no sense

I didn't dismiss them out of hand, I just said there's not much you can learn that isn't on Googles web site in the first place or in this forum, or some of the many free articles on the net. When I first got into AdSense I found a bunch of those AdSense eBooks and read some reviews of them and the people that bought them basically echoed the same opinions which is why I never bought them.

This isn't rocket science - you put 1,2 or 3 ad blocks on your page, blended or not blended, shaken or stirred served on the rocks. Even Google gives advice on the sizes and placements that they think work best. Google now provides a heat map for eye tracking so you can even see where the best placements should go.

Heck, if I had any motivation I'd stay up all night for a week and crank out my own eBook and chip into their business with my own "YOU TOO CAN EARN THOUSANDS A MONTH WITH ADSENSE" but instead I'm helping my wife get her new site off the ground ;)