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new record low today

just need to vent the frustration

         

rmphoto

5:28 am on Mar 29, 2005 (gmt 0)

10+ Year Member



my earnings hit a new low today, they have steadily declined over the last little while, to the point where today i hit less than a 1/4 of my avarage daily earnings...

everythings the same, except on one site, twice now ive had to filter out certain ads because they are just not relevent... and my ctr was droping. then sure enough after i filter them the relevent ones show up! do i have to babysit the google ads to make sure they place relevent ads?

my biggest site usually displays the same ads... and it still does except now the CPM is less than half what it used to be... did google decide it wanted more money? oh how i wish google disclosed a set persectage and kept it that way.

anyways... thats all from me.

diamondgrl

6:20 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



your problem has nothing to do with google's percentage. there are many other factors that are no doubt influencing your earnings.

MarkHutch

6:24 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In my view, you would be better off not filtering any ads. Let Google do the work for you. Micro management doesn't work with Google. Just set the code and forget it. If it's not profitable, move on to something else in that space.

jetteroheller

6:43 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



[ In my view, you would be better off not filtering any ads ]

My experience is opposit.

Over 80 MLM and good for nothing scraper sites in the URL filter.

Since I am against slavery, I stoped also Ebay to offer Italians :)

MarkHutch

6:46 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Just giving my opinion. If you're successful, then more power to ya. :)

P.S. If you are only getting those ads, it might make sense to change the text on your pages. Something in there is telling Google that your site should only receive those kind of ads.

lammert

7:06 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



If you are only getting those ads, it might make sense to change the text on your pages.

Changing the text is not always possible. I have one page containing information about computer programming languages. Google only displays ads about natural language courses, probably because the bid price is much higher for those ads. But most people reading about computer languages don't want to study Russian or Italian :) so CTR is very low. The only way to get the lower paying, but much higher CTR ads is with the URL filter.

incrediBILL

7:25 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



You don't always have to change all the text, just restate the title, H1, H2, H3, etc. which in my experience seems to weigh heavily on how google chooses what your page is all about. Also try moving your ads closer to the text or the H1 at a minimum as this suggestion from the AdSense forum made a bit of an impact for me as I used to have the leaderboard on the very top of the page.

For example, if the article is about C++ then work C++ into your title, H1, etc and you WILL (should) get ads about C++!

anunnaki

9:14 am on Mar 29, 2005 (gmt 0)

10+ Year Member



If it is just the last week or less it may be easter, i only got about 1/6th over the last 3 days. 3$ instead if 15$

bumpski

9:50 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



An article about a fawn; and yes a wonderfully targeted ad!

Baby Fawn For Sale
Low Priced Baby Fawn
Huge Selection! (aff)
----.com

I don't think I want this showing, I'm guessing some visitors won't like it. Can't be doing much for the CTR or earnings either. I believe Google has higher standards than this and will ultimately filter these unproductive ads, until then they've given us an appropriate tool. I can assure you the ad above is not from a competitor, but it can be filtered. Topic is actually "venting frustration".

sailorjwd

11:34 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you haven't done so consider running the page through one of the keyword density analyzers and make sure the focus of your page is evident in the keyword density. I've done this over time and periodically make adjustments - result is much better targeted ads (and side benefit of more visitors from natural serps).

I also have some programming language pages and have never seen a natural language ad. but, come to think of it I don't I have the word 'language' anywhere on the page.

I used to frequently max out my exclude urls list. When I did this it seems my EPC went down. I suspect more competition is better for smart pricing and therefore I only exclude ebay now.

mlemos

2:47 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



Changing the text is not always possible. I have one page containing information about computer programming languages. Google only displays ads about natural language courses, probably because the bid price is much higher for those ads. But most people reading about computer languages don't want to study Russian or Italian happy! so CTR is very low. The only way to get the lower paying, but much higher CTR ads is with the URL filter.

My guess is that Ad links are meant to help Google get that right. If a page is not about natural languages but is about programming languages, in theory, users will click on programming languages ad links and that way the priority AdSense ad topic placement should be adjusted.

It may just not help if Ad Links are not clicked if the users are not seeing those ads there or you have not placed them at all. So, my suggestion is to put Ad Links in all pages in a visible spot that makes the users click on them.

lammert

3:09 pm on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



So, my suggestion is to put Ad Links in all pages in a visible spot that makes the users click on them.

In fact I did put Adsense on my pages with bad targetting for exactly the reason you mention and now after one week I see improvement in targetting and statistics.

Giving four or five keywords in the adlinks list gives Google a quick way to determine which keywords match the content most, especially on sites with low traffic as this particular one. But I do not put much effort in this site because it generates an average of $0.35 per day. I have other sites that perform much better.

rmphoto

6:26 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



changing the text on the page is not possible. i cant change the h1 either.

i just wonder why, if google has the relevent ads that are related to my text... why are they putting up non-relevent ads before them?

no9t9

7:18 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



some one mentioned checking keyword density earlier. What is a good density and what is overboard?

sailorjwd

8:08 pm on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I mentioned keyword density....

I try to make sure that the two or three word phrase that the page is about is the top density and each of those 2 or 3 words individually are close to the top density for single words.

I know some folks hate this but from my experience having two or three keywords in the filename of a page really wakes up adsense targeting too.

europeforvisitors

8:54 pm on Mar 29, 2005 (gmt 0)



I know some folks hate this but from my experience having two or three keywords in the filename of a page really wakes up adsense targeting too.

I can't imagine why anyone would hate making it obvious what a page is about. I used to be part of a network with obscure filenames like "aa010599.htm," and it drove me nuts at maintenance time. A descriptive filename like "purple-widgets.htm" or "widget-repair-shops.htm" is handier for readers, more convenient for me when I'm updating the page, and more digestible for search crawlers that come looking for "spider food."

itisgene

8:57 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



As long as you do not stuff the keywords in the file name like "your-favorite-keyword1-and-another-keyword2.html"

Buzliteyear

9:00 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



I have been having a record low for about ten days now. My CTR is good, but I have been smart priced to the death. My EPC is down about 75% from the good days. I hope it is only temporary.