Forum Moderators: martinibuster
So is adsense loosing revenue from advertisers or some other thing happened?
I want to know the reason...
but sorry to say that i didn't change the contents neither site layout.
My CPM yesterday was 1/3rd of what it was from 2 fridays earlier and 50% less than the day before! I've never seen such awful fluctuations.
Soooo many factors come into play here. My totals for February are astronomical - it's my best month ever.
but sorry to say that i didn't change the contents neither site layout.
you may have same advertisers, but how are they bidding? if they cut their bids by half, then expect revenues to fall
Soooo many factors come into play here. My totals for February are astronomical - it's my best month ever.
Me 2 best month in a while, Feb is rock an rolla!
I don't know if this has something to do with click dumps or not, or if the revenue will be increased later on.
Should i change the contents or site layout.
It would be a pleasure for all publishers like me :-)
If fact, EPC has dropped about 33% for me. The only reason why this hasn't affected my earnings is because I have over 50% increase in clicks due to increased traffic and I added an adblock.
I finally have enough data to do some real anaylsis on jan and feb numbers. I used a simple 10 day moving average to smooth out spikes and dips in earnings. I was amazed at how steady the EPC has become at that level.
Before jan 13 or jan 14, I was making a VERY STEADY EPC. I am going to use this steady EPC as 100%. Over the course of about 1 week after jan 14, my EPC dropped to 67%. Since then it has remained STEADY at the 67% level with less than 2% deviation from that 67% level.
And, I've check adwords for some of my keywords. Bids are no where near a 33% drop.
to all those who are saying you are having your best month ever, are you looking at EPC? I also am having a record month this feb BUT that is because of increased traffic.
EVERYTHING is better across the board, except traffic, thats about the same, bottom line cash is up 25% or so ecp is up about .50 more then normal ad ctr is up slightly.
to all those who are saying you are having your best month ever, are you looking at EPC? I also am having a record month this feb BUT that is because of increased traffic.
For my site, EPC and traffic are both up this month.
Of course, growing seasonal demand could be affecting EPC on my travel site (just as declining seasonal demand could be affecting EPC on a site that attracts Christmas shoppers, winter vacationers, or small businesses that time their equipment purchases to get end-of-the-year tax deductions).
Well... you don't cash EPC in the bank. At the end of the day, it's the revenues that matter.
Revenue is a DIRECT result of EPC. Basically, if my EPC had remained at previous levels, I would be making 33% more money for FREE. So, ya... at the end of the day all I care about is revenues but the point is my revenues are effectively lowered by 33% because of the low EPC.
As for others who say everything is up, good for you. I just hope my drop in EPC is not permanent.
