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Smart pricing

how do they know it?

         

fischermx

2:44 am on Feb 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




Smart pricing means that content ads could have different value from search ads, and are adjustable according to :

"We are constantly analyzing data across our network, and if our data shows that a click is less likely to turn into business results (e.g. online sale, registration, phone call, newsletter sign-up), we may reduce the price you pay for that click."

That of course means a lower pay for us as advertisers, is this assumption correct?

How do they know if someone who clicked on my site was converted into a sale? a phone call? a news letter signup?

europeforvisitors

3:03 am on Feb 5, 2005 (gmt 0)