Forum Moderators: martinibuster
"We are constantly analyzing data across our network, and if our data shows that a click is less likely to turn into business results (e.g. online sale, registration, phone call, newsletter sign-up), we may reduce the price you pay for that click."
That of course means a lower pay for us as advertisers, is this assumption correct?
How do they know if someone who clicked on my site was converted into a sale? a phone call? a news letter signup?