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"Web site owners can now share revenue with online advertising service provider ah-ha.com, Inc. thanks to a new partnership between ah-ha and search engine developer Rolist(TM). Under the agreement, approved sites can syndicate content from ah-ha.com via BannerBoxes, a new pay-per-click advertising solution that allows Web site owners to display ah-ha paid listings.
Display ah-ha.com ads on your website
• Eliminate competition ads
• Earn 50% commission
• Control the look and feel
oh shoot, i mis-spelled Syndication in the title, darn it!
Ah ha may pickup on those not accepted or "banned" from Adsense, as i doubt that google will allow these to be shown on the same page as Adsense (competing text ads?) and i doubt that many will make the switch without a lot of thought.
If it is really a program for small publishers, (if its for large publishers only it's no great innovation), then its great to see... and if it succeeds and other follow as well, it may well reinforce that Google has really shaken up the online advertising market.