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Those 2 can differ quite a bit. If you are getting 200 hits, you might only be getting 100 page views.
If you are getting 3 clicks on 100 page views that is good for some publishers.
There are publishers who get less than 1% CTR.
Search around the AdSense forum as there are tons of tips to get a higher CTR.
Also, what type of site do you have?
[edited by: Jenstar at 3:43 pm (utc) on Jan. 14, 2005]
[edit reason] No URLS as per TOS, please! [/edit]
Sounds like your site is probably not made for Adsense. Adsense is most appropriate for thematic sites with plenty of original content.
If you site is audio/video files, well, that's not great material for Adsense, I wouldn't think. Try an affiliate program instead.
In any case, it will be difficult to earn significant revenues from any source without a lot more traffic or a more commercial topic. Assuming that you plan to stick with your existing site and topic, you should be looking for ways to increase your page views.
My site started off as a personal interest site, and was online for 2-3 years before I started Adsense. I started adsense to contribute to the cost of hosting the site, and after a year of adsense, the hosting is paid for every few days. So if you have found an interesting topic, then I think it proves that it doesn't necessarily have to be commercial to make you money.
I would say that different schemes work with different content. I tried various affiliates and made a total of £0.20! You might find that affiliates work better for you than adsense does. You can have both on your site, but beware that both have TOS you need to comply with or get booted.
Sorry I can't reccomend any affiliates, as none of them worked for me! That's down to my site content and not the affiliates though.
I realize my site is still small and i am only averaging probably 180-200 hits a day. But, why is it i barely get 3 clicks a day? My ads are targetted and stuff. They al hold content relating to my pages but I am just at a loss here how i get such a low cpm rate. any suggestions?
The ads may be totally relevant, but that doesn't mean visitors will click through to them. I've found that some pages on my site will have a good clickthrough, and some will get virtually none, despite the ads being very well targetted. I only put ads on pages where there is a reasonable return nowadays.
Also, there are so may variables you can't control that any statistics are up and down like a tart's knickers. Don't take too much notice of any one day's stats - look at the longer view. Some days the bid price is high, and clicks are low. Some days the clicks are up but the bids down. Some days it's a public holiday in some obscure continent and nobody much visits, despite high bids and good clickthrough. Just go with the flow!
[edited by: Jenstar at 7:56 am (utc) on Jan. 16, 2005]
[edit reason] No promotion, as per TOS; language [/edit]
The idea being that if lots of other websites link to a particular website then it might be a particularly valuable resource.
If you are going to look into linking strategies then you should look through the forums for a while as getting the right links takes a lot of time and patience and there are 'get links quick' schemes that you'll probably want to avoid.
[edited by: Jenstar at 7:55 am (utc) on Jan. 16, 2005]
[edit reason] No specifics or keywords, as per TOS [/edit]