Forum Moderators: martinibuster
One of the major partners of overture has used the paid overture search feed to create a product that that makes adsense look like a kindergarden project. Right now its only available to really large content sites. From what i've been told it looks like the payouts for my site will be 5 to 10 times that of adsense.
At any rate i predict large publishers will abandon google en mass if they aren't allowed access to the premium publisher options were you can specify what ads are shown on your site.
But competition is welcome :-)
Therefore, competition will bring about enhancements to AdSense in 2005, not death.
It's surprising how many people don't understand that AdSense is a first-generation product. What we see today, IMHO, is merely the beginning of a product line. Google has built a technology platform that can be extended in many ways--for example, Google could even market an OEM version. Who knows?
As for competition from the likes of Overture, that would be a good thing, but let's not forget that Google has a big head start with its vast pool of publishers and advertisers--not to mention its experience with AdSense over the last 18 months.
Therefore, competition will bring about enhancements to AdSense in 2005, not death.
Take away googles large publishers and you are left with nothing but adsense spam sites. Adsense won't die, but it could easilly become as useless as the findwhat "content, fake search sites spam" etc.
That would mean the advertisers would also need to PAY 5- 10 more for their advertising..
Everyone raise your hand that willing to expand your ad budget 500 - 1000%
Take away googles large publishers and you are left with nothing but adsense spam sites.
I disagree with this totally. While one day I aspire to be a large publisher I think that there is an opportunity for smaller, legitimate publishers to create a business that provides value for the site visitor, the advertiser and the publisher.
People build sites around AdSense, which was never it's intent. Now you have people all over the place buying traffic from 2nd tier engines, and lower-value keywords and sending it to their site hoping someone will click their AdSense and turn a profit. There are more mesothelioma sites coming out every day - (I didn't realize there were so many experts out there)
They have essentially created a business model around this... "imagine if you could by a click for 3 cents, and turn around and sell it for 17 cents - how many times would you do it?" Like this is some big secret or something.
Many of the large sites are unfocused portals, newspapers, etc attracting browsers who click on text ads from idle curiosity.
The alternative to large is not just 'spammy' but also high-quality niche-content-sites that attract people who are more serious in their searches.
Take away googles large publishers and you are left with nothing but adsense spam sites.
That's demonstrably untrue.
Not only that, but the real growth potential for Google is "in the niches"--just as it is in magazine publishing, for example, where special-interest titles (both trade and consumer) have grown in importance over the years while only a handful of general-interest periodicals have survived.
Fact is, many keywords or keyphrases will never show up on the types of sites that generate 20 million or more page views per day--or, if they do, they'll show up rarely and briefly. But on a special-interest site with "evergreen" articles or pages, those keywords and keyphrases will be available to advertisers (and readers) each and every day.
If Overture wants to compete with Google, it will eventually need to offer a product like AdSense--although I'd expect Overture to learn from Google's growing pains so that it isn't faced with similar credibility and cleanup problems.
I believe you are right that Overture will payout 5-10 times what AdSense is paying out.
This is not due to the publishers but to the Overture system.
Their system does not work. They have know idea who has placed what ad where, what keywords they are using, whether the URL is a redirect or what.
Their system is random, the manual editor system makes it not just random but crazy.
I can't wait for it to released, I am going to make a fortune.
dregs33
Take away googles large publishers and you are left with nothing but adsense spam sites.
AdSense was built on smaller *quality* publishers with smaller *quality* sites. That is one of the reasons why it grew so quickly. Removing large publishers would still leave a wide variety of quality sites in all kinds of market areas. To say AdSense would be left with nothing but spam sites is dead wrong.
The reason i say they pay out 5 to 10 times as much is because the content is far more targetted then what adsense offers. On large sites your targetting is very poor and often targetted to specific 2-3 string keywords that pay 5 cents.
At any rate if you are a large pulisher making 50 grand plus a month off adsense you wouldn't think twice about joining another network that paid you a extra 20% a month or more, especially if they allowed you to pick your ads?
I'll do 7 figures with adsense next year easy as well.
What went wrong, Markus007?
Merry Christmas to everybody!
I'll do 7 figures with adsense next year easy as well.
Nothing, but after looking at other options i realize you can make that in only a few months...
I see tons of crap sites, but these are mainly the ones I find in my link referral stats---you know, the bogus directories.
By contrast, the adsense sites I find via google search tend to be fairly decent sites.
Despite all the problems, I still see adsense as a great way to reward niche sites. And when I say "niche", I really mean topic-specific sites that contain original, quality content. Typically, these are NOT autogenerated piles of crud for which a webmaster can throw up (and I mean that figuratively and literally) a thousand pages in a week.
Could you elaborate on what you mean? You mean some new type of contextual ads?
