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dramatic low performance today?

yes its another one of those threads

     
1:21 am on Dec 18, 2004 (gmt 0)

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Performance for yesterday and today (Thursday Friday) is unusually low, (1/2 or less) anyone else seeing this?

I ask because I've been developing recently and am concerned I may have borked something.

[edited by: ignatz at 1:43 am (utc) on Dec. 18, 2004]

1:24 am on Dec 18, 2004 (gmt 0)

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ctr <25% of normal, epm <20% of normal, confidence in Google <10% of normal
1:47 am on Dec 18, 2004 (gmt 0)

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We're also seeing it. We expect our impressions to drop, but we're not expecting it to drop like a rock. Moreso that we became number 1 again (after disappearing for months) in Google SERPs for our main industry keyword. I'm sitting here staring at the stats, hoping that it'll readjust up. But of course it does not (one can only hope though!). Oh well ... holidays are a bummer for us.
2:09 am on Dec 18, 2004 (gmt 0)

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yes! yesterday and today have been depressingly low for me. Unfotunately i think its because i lost alot of yahoo positions. bleh.
2:11 am on Dec 18, 2004 (gmt 0)

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I'm about 40% down today too. :(
2:18 am on Dec 18, 2004 (gmt 0)

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Misery loves company ;) This looks like a shared anomaly. Thanks for posting.
3:06 am on Dec 18, 2004 (gmt 0)

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what you are probably seeing is results of Googles update which is currently underway. Its not just an Adsense thing by any means.

You can see a lot more people's reflections at [webmasterworld.com...]

3:10 am on Dec 18, 2004 (gmt 0)

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As I said in the above post, our site became #1 for our main keyword -- that's supposed to be a boost right? But our impressions really fell. Not just Adsense ads but the ads that we run ourselves and overall traffic.
3:13 am on Dec 18, 2004 (gmt 0)

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Have not checked my stats but could the holiday season be about to start? Explaining a possible drop in hits accross the board?
3:15 am on Dec 18, 2004 (gmt 0)

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8:00 am on Dec 18, 2004 (gmt 0)

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1 minute away from a record low day in ters of revenue, ctr and epm. Nowhere near a record low in terms of traffic. Yesterday s%cked too.
9:18 am on Dec 18, 2004 (gmt 0)

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same here... traffic is only slightly below average, but CTR has dropped massively.. Bad targeting maybe?
4:46 pm on Dec 18, 2004 (gmt 0)

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On friday: lowest traffic and very low clicks. I think everyone does some christmas shopping instead of surfing. It seems to become even worse today.
4:50 pm on Dec 18, 2004 (gmt 0)

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On friday: lowest traffic and very low clicks. I think everyone does some christmas shopping instead of surfing. It seems to become even worse today.

The same thing happened on the Friday before Christmas week last year: My unique visitors, page views, AdSense impressions, and AdSense revenues fell noticeably. There was a big recovery after the first of the year.

Unless you're selling Christmas-gift items or running a site about Santa Claus, the traditional holiday lull is nothing to worry about. :-)

2:08 am on Dec 19, 2004 (gmt 0)

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Um duh! It's the last shopping weekend before Christmas. Has anyone noticed the LINES in the brick and mortar stores? And the traffic at every light? You couldn't get home to get on the computer if you wanted! I just heard stats on CNN yesterday that something like 2/3's of people claim they're only 1/2 or less finished shopping and 30% of all men haven't even started yet. With Xams on a Sat. it's getting a little close in to be shopping online and depending on getting it in the mail in time, so...

That said, I noticed a slight change in poorer targeting Saturday too (more general, apparently lower bids). I've noticed sudden changes (like in algorithm) almost every Saturday, sometimes good, sometimes not.