Forum Moderators: martinibuster
No, Google really does target by where the user is.
When I'm here at my office in Malta I get ads such as "Tal-genn Hotels" (tal-genn is Maltese for "cool" or rather "kewl", BTW) on the same pages where I see different ads while at home in the UK.
IMHO, the reason that you don't get a complete change of inventory depending on where you are is a mixture of many people blindly running global campaigns and good targetting to a page (what you are reading may often be more important than where you happen to be reading it from, though not always).
Rgds
Damon