Forum Moderators: martinibuster
There were 24 samples and some of the samples were entried for only the lowest date. Although the size of sample is small comparing to the population of AdSense pubishers, the results are consistent and indicate what we have expected. The following table is summarized the results. Weekend is defined as Friday, Saturday and Sunday.
Results:
--------- date high low net
weekday 01/02 01H 01L 000
weekend 03/05 00H 07L 07L
weekday 06/09 03H 00L 03H
weekend 10/12 01H 03L 02L
weekday 13/16 02H 00L 02H
weekend 17/19 01H 03L 02L
weekday 20/23 03H 00L 03H
weekend 24/26 02H 07L 05L
weekday 27/30 06H 01L 05H
All weekdays 15H 02L 13H
All weekends 04H 20L 16L
---First haft 07H 11L 04L
Second haft 12H 11L 01H
Conclusions:
1. All weekends indicate the earnings are low and the most of lowest are on a long weekend.
2. All weekdays show the earnings are high with the month end of the highest.
3. Second haft of the month is slightly better performance.
Any suggestions or disagreements?
Adsense is a chaotic system, so you get ups and downs. Looking for patterns in a chaotic system with poor sample selection will not give you an answer. In addition, there are groups that will act differently. Travel may be down, software sales may be up, heaters may be up, swimming pool sales down.
Also the Adsense reports are not reliable for daily analysis. You get a report that says 'daily' information, but if clicks are held over this will artifically deflate some days (and inflate others). You don't know that the clicks reported for Monday all occured on that day. Plus, the rest of the World has an impact. Late Sunday in Google time is Monday afternoon in Australia and Asia.
