Forum Moderators: martinibuster
Each Adgroup has its own Max CPC. But each keyword also has its own facility to put its max CPC.
If you have an Adgroups CPC set at $1 but the keyword in that group set to $1.50, which is the Max CPC used?
$1 or $1.50?
(What's wrong with me? I keep posting Adwords questions into the Adsense group. Sorry yet again!)
Since you have so many questions. Do you home work.
If you have an Adgroups CPC set at $1 but the keyword in that group set to $1.50, which is the Max CPC used?
If this particular keywork is searched, $1.50 will be used to calculate for your ad ranking and set the ad position. The actual cost you have to pay will be the same or less (most of the time).
