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CTR influence?

         

dirkji

4:33 pm on Sep 19, 2004 (gmt 0)

10+ Year Member



Hi all,

Maybe a dumb question, but I read on a forum that CTR has an influence on the amount you get payed.
I thought that amount was only determined by the bid of the adwords advertiser.

Can someone clear this up for me?

Cheers,
Dirk.

europeforvisitors

4:46 pm on Sep 19, 2004 (gmt 0)



Google doesn't reveal its payout formula, so anything you've read on another forum (or on this one) is idle speculation.

diamondgrl

6:45 pm on Sep 19, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Maybe I'm reading too little into your question, but of course CTR affects how much you get paid. The more people click on ads on your site, the more you get paid.

newbies

12:29 am on Sep 20, 2004 (gmt 0)

10+ Year Member



Maybe I'm reading too little into your question, but of course CTR affects how much you get paid. The more people click on ads on your site, the more you get paid.

I think Dirk means CTR affects EPC not the amount you get paid.

There is a trend that higher CTR gets higher EPC.

diamondgrl

2:59 am on Sep 20, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Newbies,

I guess you're not such a newbie after all. Thanks for the clarification.

Powdork

8:15 am on Sep 20, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



There is a trend that higher CTR gets higher EPC.
I think what is probaly being referred to here is the glass ceiling wherein folks report that higher ctr does NOT translate into higher revenue and that earnings per cilck and click thru rate may be inversely related. I cannot answer this. I can say with certainty that lower ctr does not mean higher epc.:(

dirkji

7:24 pm on Sep 21, 2004 (gmt 0)

10+ Year Member



Thanks guys!

dirkji

6:25 am on Sep 23, 2004 (gmt 0)

10+ Year Member



So if the assumption is right, it would be a good thing to remove adsense from pages that are underperforming?

HarryM

10:15 am on Sep 23, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



a good thing to remove adsense from pages that are underperforming?

There has been some discussion of this in earlier threads. But as I am currently considering doing this, I would like to know what the views are now.

dirkji

7:15 am on Sep 29, 2004 (gmt 0)

10+ Year Member



Bump...

elguapo

1:46 pm on Sep 29, 2004 (gmt 0)

10+ Year Member



it would be a good thing to remove adsense from pages that are underperforming?

As said above, NO ONE knows exactly how Google calculates payout. It is PURE SPECULATION. Now, to remove the ads on underperforming pages based on PURE SPECULATION by others is not a wise move. What they're saying may be true for them, but not necessarily true for you.

Consider this: if your productive "pages" give you $500/month while your "underperforming pages" give you earnings of $100/month, so you've got a total of $600/month. Now remove the ads from underperforming pages -- how would you know that the productive pages will compensate you for the loss of the $100/month assuming all things constant? I'd say $100/month from underperforming pages is better than getting absolutely nothing.

What you can do is to experiment for a month. Remove the codes. And see if it works for you. It's a risk that you can take. But make your decision based on what you see from your OWN SITE, not from what others say here.