AdSense revenue - what kind of earnings can I expect?

[ebizdude]

I have a content site of around 200 pages related to ebusiness n ecommerce. I am a columnist for a newspaper on interent economy. ad am syndicating these columns in a website of my own.

Please tell me how to make build revnue thur adsense.

so far the response has be super dismal?

any other Recommendations.

[diamondgrl]

First, you need traffic. What kind of traffic are you getting? Next you can worry about optimizing ads.

[ebizdude]

around 1000 visitors daily

[Rodney]

I'm not sure I understand your question. Could you rephrase it?

[loanuniverse]

You need someone to help you with layout. I don't know your site, but I would suspect this is your problem.

/just a guess

[Lokutus]

You got mail.

[novice]

Our mod, jenstar, does adsense consulting. Send her a sticky with your info.

[jimmyboy]

With a 1000 visitors and a 200 page site on ecommerce, you should get a decent revenue. Some questions that might decide the pattern of clicks are - How do you rank on search engines? Are these visitors repeat visitors or they are new visitors? Are these visitors coming mostly through search engine keyword search? or from links from other sites?
The only suggestion with limited informaion, that I have - (If you have not done this so far, then try this...)
Change the layout of the adsense with no borders, same background as your website page and preferably a 'tower' layout in a right side or left side column (if you are using a table) so that ads are visible without scrolling down. There might be some other problems, and someone with experience could possibly help you after taking a look at your site.

[buckworks]

on interent economy. ad am syndicating these columns in a website of my own.

Please tell me how to make build revnue thur adsense.

so far the response has be super dismal?

I hope your spelling and grammar are better on your site than in your post. Such carelessness undermines credibility, and that certainly won't help.

[ebizdude]

thanks..
btw the spellings n grammer r becoz of writing in a rush. My lang isnt that bad!

btw what i was trying to ask was

HOW to increase the adsense revenue.
I didnt mean how to increase Traffic.

I MEANT

- HOW meaning - how to get HIGH CPC words on the site?

[asinah]

My guess would be on a 1000 unique users per day you should make around 300-500 usd's per month.

[Visit Thailand]

I think we all want to know this and I recently did a calculation just by dividing revenue with the number of clicks in Sept 03 and the same for Sept 04 and what I have found is that the EPC has dropped more than 50%.

If we were earning the same EPC now as Sept 03 I would be too busy to write this message as I would be on a beach drinking Champagne.

[Lokutus]

>and what I have found is that the EPC has dropped more than 50%.

Same here.

[ebizdude]

whats the solution then

anything better than Adsense available on the net?

[Vec_One]

No, not even close.

[Visit Thailand]

ebizdude - I think it all depends on the field you are in. We have so many topics that it would be impossible to replace AdSense unless a major player like Overture came into the game. It would be impossible to create revenue from pages with a short shelf life with internal sales staff.

Best bet is to play with the ads (multi etc) and increase clicks into the site and see what works best.

[level80]

>

HOW to increase the adsense revenue.
>I didnt mean how to increase Traffic.

>I MEANT

>- HOW meaning - how to get HIGH CPC words on the site?>

One way of increasing revenue is increasing clicks - have ads that use the same colour scheme as your site (eg no borders etc).

Regarding high CPC words - try looking up the current prices in Google Adwords (advertiser side of Adsense), what you get in CPC is a percentage of that eg 50-70% as a rough ballpark figure.

However you're not supposed to design pages just with the intent of getting high CPC words....

[diamondgrl]

ebizdude,

i sent you a stickie. check it out. should increase your revenues dramatically based on my experience.

[diamondgrl]

I have received stickies from me about my ill-advised post telling ebizdude to check out my stickie saying I knew how to "dramatically" increase his Adsense revenues. So I will share here.

There were no super-secret, how-to-become-a-millionnaire items, just standard practice for those who have done this for a few months. I saw his sites from the info I gleaned from his profile combined with a Google search and determined that:

- some ads were too small. where he had room to do leaderboards or bigger with no compromise in site design, he used small single-ad blocks.
- all ads had borders around them rather than blending in to the background
- most ads had the default colors in glaring contrast to his site's colors (Mother Earth colors of blue and green against an all-red background for many of the ads)
- some ads were not the right size for the site but were not centered or the design adjusted so that they appeared like they were natural parts of the site.
- most ads were at the bottom of the page or at least "below the fold" rather than near the top
- he should use different channels for each ad block to measure the effectiveness of an above-the-fold skyscraper, for example, versus a bottom-of-the-page leaderboard. the more data, the better to get a feel for what works and what doesn't.

So these are pretty much basic things for those have done it for awhile, but since he's knew, he simply needed to hear it from someone.

[trader]

- all ads had borders around them rather than blending in to the background - most ads had the default colors in glaring contrast to his site's colors

Are you sure that is really a negative? I know someone who runs a very high traffic forum board with a great Alexa ranking who say's the exact opposite. His Adsense is the most extreme contrasting bright colors you could ever imagine, almost blinding to look at! He say's he does this as his research indicates that improves income vs blended ads or light and dull colors.

I have followe suit and chnaged my ads to blazing bright colors and not noticed and difference plus or minus. However, that is not very revealing data as I suspect G may be tinkering with EPC so it's impossible to say what effect it really has on the bottom line.

[alika]

The thing is there is no sure thing in Adsense. What works for one may not work for everyone. You have to try it out for yourself. Do NOT take anyone's word here (including mine) as THE MOST EFFECTIVE solution for your site. Experiment it on your site

Some of the "must do" peddled here do not work for my site:

- all ads had borders around them rather than blending in to the background

The ads that receive the best CTR for us have borders. We get the poorest results in ads that blend in the background.

most ads had the default colors in glaring contrast to his site's colors (Mother Earth colors of blue and green against an all-red background for many of the ads)

Our homepage gets click throughs of 5-9% because we use contrasting colors. It doesn't necessarily follow that you have to blend the colors with your page. In many cases, the ad needs to stand out.

most ads were at the bottom of the page or at least "below the fold" rather than near the top

Bottom ads are good -- if you are using multiple ad blocks and you have an ad at the top and another at the bottom

[ncw164x]

In response to diamondgrl post above every single one of the comments bar the single ad are the opposite to what I do and have experienced a large rise in cpc over the last few weeks

You have to test the different colours, border or no border, above the fold or below and the different sizes of ads on your own site to see what works best, what works for one site does not always get repeated on another one.

>>added alika you beat me to the reply