I'm familiar with a lot of advertising terms, but not RPM. Can you enlighten me?
Whatever it is, I'm sure the answer to your question is "yes, some did see a dip, and yes, some did see an increase" :)
mike schmitz
5:01 am on Aug 19, 2004 (gmt 0)
rpm= revenue per 1000.
I have been steady for over a month - today was down 25% on a high volume site. Kinda fishy..
m
jonknee
5:27 am on Aug 19, 2004 (gmt 0)
My RPM is never steady across days... Between high and low for the month is about 70%. Decent amount of traffic, it all depends on what ads get clicked.
cyanweb
1:06 pm on Aug 19, 2004 (gmt 0)
Well - we had a 20-25% drop as well - this seems to happen every few months - but it eventually builds back up...