Forum Moderators: martinibuster
in adwords you must pay at least 0,05
1,73 / 41 = 0,04... is that the minimum?
Any way to optimize or set preferences about that, or it's just up to Google?
If you're getting 2 cents a click, you should reconsider your advertising plans. Maybe go to an affiliate program or find new sponsors. Even allclicks pays 2 cents a click, and those are blind :P
It depends if your site is in a cheap market you get cheap clicks.
For 40 clicks we might get $30.
The point is it takes $20 to get those.
You may spend 0.10c or nothing to get $1.
Its the return on investment (R.O.I) that matters.
dregs33
For 40 clicks we might get $30.The point is it takes $20 to get those.
?
Its the return on investment (R.O.I) that matters.
Are you talking about running PPC campaigns to generate traffic which will hopefully convert to AdSense revenue? I run content sites. I don't pay for traffic. ROI isn't meaningful for me. The primary metric that's important to me when comparing revenue opportunities is effective CPM. If something else is a good fit and the effective CPM is acceptable I consider it, otherwise I don't. Of course, YMMV.
PSA impressions and clicks count towards your stats.
Swash, are you certain PSA clicks are included in the AdSense reporting stats? Though it has been confirmed that PSA and AA impressions are included in the reports' impressions, I believe the consensus is that PSA clicks are not included in the reports' clicks. I'm pretty sure AdSenseAdvisor said as much about PSA clicks and my own testing on a site showing all PSAs for several weeks indicated the same.
Here's one way to look at it. For a given topic or them, your site represents x% of the total ads being served for that topic.
Let's suppose for simplicity there is $100 available to be earned today for widgets, and you have an authority site on widgets. You regularly get about 20% of the daily pie.
But still...there are other sites that want a peice of pie. The web is growing, and so are the total number of pages in Google, and so are the total number of competing publishers.
Therefore, your EPC is going to go down naturally. Get used to it!
so that is not the minimum.
Value of click: 0 cents. I certainly hope that was PS.
And the channels all add up correctly for the first time for a few days!
if that's the case richmondsteve then minimum click payment is not 2c. I guess it could be 'smart pricing' that is making my epc sink towards nothingness at times... but I was assuming it was PSA clicks...
Swash, I think you're theory about it being due to smart pricing is probably right. I don't know what the minimum EPC is now or whether there even is a theoretical minimum, but unless something has changed in the last week PSA clicks aren't recorded as clicks.
adamas wrote:
One of my channels two days ago had a single click.Value of click: 0 cents. I certainly hope that was PS.
Actually it was an invalid click, not a PSA click. See the thread My first free click! [webmasterworld.com] started May 19th. Note what AdSenseAdvisor (a Google employee) had to say in msg #15.
Back in March, the AdSense team changed the payment system to provide more detailed reports. After the update, invalid clicks were made visible in your reports - so any click that earns $0.00 is one that's been deemed invalid. PSA clicks aren't included in the reports as clicks (though PSA/alternate ad impressions are listed as impressions).
I've also experienced 0 cent clicks. In fact, I've had 5 clicks for 0 cents on a channel. I mentioned it in that thread's msg #28.
One of my channel reports shows a day with 5 clicks and $0.00 in corresponding earnings. The channel is for a section of a site that has been showing paying AdSense ads for months and there were no reported clicks or earnings for the channel for the preceding day.
Let's suppose for simplicity there is $100 available to be earned today for widgets, and you have an authority site on widgets. You regularly get about 20% of the daily pie.
Unless I misunderstood you, you assume that the "pie" remains static.
But, new advertisers get added every day.
I started in 10-Apr-2004 and I can assure you that in recent weeks I've noticed MANY new advertisers, very targeted ads, instead of generic ones as just 2 months ago.
And, ofcourse, new content-sites enter Adsense every day.
In my opinion, the single biggest issue with Adsense content network is that it includes so many Web-spam sites (i.e. phony directories and cookie-cutter sites).
This has the effect of discouraging many advertisers to include "content network" in their campaigns, or severely limit their bids.
how do I "know" this
Because I also advertise on google (besides having another adsense content site) . . . .
And my search network avg. position is say #3.5 . .
and my content network (adsense) avg. position is almost always #1 (for the same CPC or + / - 10%)
this tells me that all of the other advertisers on my keyword are limiting / lowering content / adsense costs . . . (so I guess they are smarter then I am . . .)
