Forum Moderators: martinibuster
I do not think they do this anymore, but in my mind, and many others, it was obnoxious. We were having conversations about it in some classes.
What does this have to do with adsense?
AdSense does have a program available that will show Adwords as sponsored results for search engines and site searches - "Google AdSense for Search". [google.com...] You need 5 million or more searches per month to qualify.
ChrisKud5, you were likily either seeing AdSense for search, free search, or were seeing their university search program:
[services.google.com...]
There is also the free site search, which would display Adwords ads, but all revenue from those ads would be going to Google. [google.com...]
Yes, I think the major stumbling block is that there are plenty of people who would like to do this, but don't have 5 million searches per month to qualify. I think all eyes are on the rumored feature [webmasterworld.com] that would allow AdSense publishers to use site search that would see the publishers earning revenue from the ads that appear on search results.
Many are hoping this will be a viable option for those who cannot meet the 5 million search queries target to be accepted into the regular AdSense for Search program.
Yes, I think the major stumbling block is that there are plenty of people who would like to do this, but don't have 5 million searches per month to qualify. I think all eyes are on the rumored feature that would allow AdSense publishers to use site search that would see the publishers earning revenue from the ads that appear on search results.
It's in Google's interest to make this available to sites that don't meet the 5,000,000-search minimum, because niche sites in profitable categories are likely to attract higher CPC than general news/entertainment sites and portals.
You have no idea what it costs to run this for Google, so no way exists for you know if it would be in the best interest of Google to allow publishers with less than 5 million searches to use it. Even if I have a site that pays $20 per click on adsense, maybe the costs of running this are higher than i would make with 10,000 searches a month and a CTR of 5%.
This is what I am speaking about in the other thread on this. Just any old content site with a search cannot be supported on googles ends for this at all times.
You have no idea what it costs to run this for Google, so no way exists for you know if it would be in the best interest of Google to allow publishers with less than 5 million searches to use it. Even if I have a site that pays $20 per click on adsense, maybe the costs of running this are higher than i would make with 10,000 searches a month and a CTR of 5%.
I may not know, but Google obviously does, and Google wouldn't be preparing to launch such a product if the costs outweighed the benefits to the company and its stockholders. But it's reasonable to assume that, having achieved a dominant market share among publishers with AdSense, Google plans to use the new product to help maintain its dominant market share in search. If that means sharing incremental search revenues with publishers (many of whom aren't currently using Google's site search), then so be it.
Besides, really, what's the difference in cheating between a search site and a low end content site? I don't see any.
I think the reason that Google is staying away from low end search is because they don't want to water down the Search Engine market and fund their competition.
I guess they figure if you have already at least 5M searches then they can't stop you so they might as well profit off of you.
