Forum Moderators: martinibuster
I know we can't get into specifics, but I'd like to know how many visitors most sites need to make each $1,000.00.
Of course the ad topics are going to GREATLY affect that, but If we had an overall ballpark figure it's easier to estimate.
Anyone?
There are just a number of important factors that can affect the site's capability to earn $1,000 that the ballpark exercise has little value, if at all.
Last month: One site had 50,000 visits/month and daily revenue was not enough to pay for morning coffee. Another site had <100 visits per month and covered the owner's car payment (he has a nice car BTW)
It's all about 1. copy/creative and CTR 2.topic and payout per click 3. type of visitor
(I suggested the 50,000/month site switch to an affiliate program and now it too appears to be sufficient to cover a car payment. It was a rather mature topic area, and ads just didn't match the visitor well.)
When I read that someone needs only 9,000 impressions to make US$ 1000 I think wow what topic is that (perhaps that is the reason for these threads) and when I read that 300,000 impressions are needed I think wow I am doing well.
This will never change even if the algo alters there will always be people doing better than you and others worse.
As people have mentioned before in this thread and others there are simply too many variables.
Problem is that there is a natural cap on the traffic to this particular site, due to the limited popularity of the topic.
Visit Thailand... I thought this topic was interesting, because even though the revenue/visit from site to site can swing, depending on many factors, it is nice to at least have a rough idea of this range.
I'm trained in statistics and business. When I consider a new business plan, market metrics are useful to me, even if all one has is a range.
I don't want to upset anyone but I do not see the point in these threads.
VisitThailand, I share your despair at this "white noise".
how many visitors most sites need to make each $1,000.00
No of clicks to $1000 + topic would be a better metric
in my particular case it's >10,000 clicks or over 1 million impressions with a topic of computer games, skyscraper ads.
I consult to a number of companies with sites running ads, and get to see a few more through friends.
Last month: One site had 50,000 visits/month and daily revenue was not enough to pay for morning coffee. Another site had <100 visits per month and covered the owner's car payment (he has a nice car BTW)It's all about 1. copy/creative and CTR 2.topic and payout per click 3. type of visitor
By copy/creative, I assume you refer to the "ad copy", not the creative design of the content page itself, right?
I recently switched off Adsense on a Website, it wasn't making even for the morning coffee as you said (few visitors <500/day, high CTR, very low EPC).
I'm scratching my head about this, but I didn't have time to investigate. Once a Google Adsense support person told me that for the moment they assign "topic" more per site, rather than per page.
Adsense support was always very polite, but I never was able to get an non-canned (ie helpful) answer from them, except once.
Even for obvious bug reports, e.g. the junk chars in non-Latin ads.
To those that don't see the point, that's why you didn't post it. But I have my particular reasons and some of these (constructive)responses have helped.
I have websites that would need 210,000 to reach $1,000 and another that needs just 62,000 to reach $1,000 of ad revenue.
Those two sites are two totally different topics (cars vrs travel), two different ad sizes (468x60 vs 768x100) and have much different traffic patterns (members who stay vs visitors who come for info).
From what I can tell, an informational site, one that is well linked and not too sticky will do the best in terms of revenue.
The case study of airline seats says this as well. People don't sit on the site all day, discussing seats, they come, get a bit of info and leave.
That is why Google results adwords do the best. People are looking for information.
BZ
