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Overture vs Google [webmasterworld.com]
Overture Uk Hits Back [webmasterworld.com]
- MSN/Yahoo could penalize sites that carry Adsense
- Google/MSN could penalize sites that carry Overture Content Match.
Perhaps different forms of penalty could be involved. Unless of course, these search engines mutually agree not to involve any publishers/advertisers in their war.
In the Search Engines war, the publishers/advertisers could have a bad time ahead. More bad time for publishers.
As long as Overture gets paid, why would it matter if a site also has Adsense running?
It seems to me they will be hurt by this move.
But then, PPC is a much bigger game in the UK and Europe, so maybe I'm not seeing the full picture from this side of the Atlantic.
<added>Besides, people will just develop feeder sites to use with Overture to get around the issue.