Forum Moderators: martinibuster
What does Channels mean to multiple ad units per page?
The AdSense Program Policies say:
Multiple ad units may be displayed on each Web site page, but no ad unit shall contain any advertisement in common with any other ad unit. (http://www.google.com/adsense/policies [google.com])
So does this mean that with the new channels, it's guaranteed that if i place two different channels on one page, they both will show different ads? IOW: is the new channel system also a way to have more than one ad unit per page without breaking the tos?
It still says one ad unit per page, but perhaps channels is the first stage of being allowed to do this. Publishers might need to specify different channels for multiple ads on the same page for this to be able to work.
Multiple ad units may be displayed on each Web site page, but no ad unit shall contain any advertisement in common with any other ad unit.
I am confused by this sentence. Are multiple ad units allowed or not allowed on one page?
i would love if i could display two ads at top and two at bottom, i mean i would prefer small button than a large leader board.
actually a leader board is like an adverrt which people don't like to click, while a small button will have higher click thru.
regards,
dhaliwal
the problem is Will adsense serves different ads to different units on the same page?
So you still can't display more than one ad block per page (I wouldn't want to anyway) because there is still no way to stop the same ad appearing in both ad blocks. The channels have nothing to do with it (so far).
Did you try it or are you guessing, robho?
>will adsense serves different ads to different units on the same page?
Exactly what i'm asking, newbies.
Hm, i gonna try it to see if it works ..
Hm, i gonna try it to see if it works ..
If it does work & and displays unique ads, then it should be ok according to the TOS
Again, multiple ads ARE allowed per tos. Only problem: no publisher can control that each unit shows different ads.
>its not even hinted at.
What if the content writers that expand / change the user guide simply didn't have the time yet? What if the AdSense techies simply want to wait until the channels are proven to work?
I have received the official google email about the new stats more than 12 hours after the first post here at WebmasterWorld! So it wouldn't surprise me if they have something working and we don't know it yet.
>you won't be able to tell whether all the ads are unique just by looking at your own site
I could tell if they are unique at my own pages. Enough for me. :)
Mack.
I could tell if they are unique at my own pages. Enough for me. :)
Assuming you can test with every possible geogaphic target (unlikely) it might be good enough for you, but that's irrelevant - is it good enough for Adsense? They're the ones that make the rules.
Nothing they have said says that the reporting channels are anything other than reporting channels/groups. Anybody who really believes that adding reporting channels allows them to put more than one ad block on a page should ask adsense. Personally I find one block is enough clutter on the page, but on some sites more might look OK.
A taller tower or even a taller rectangle would be nice, for those pages with many potential sponsors, but multiple ads would be abused in ways I don't even want to think about.
If each page had 2 ads the CTR would be doubled.
Wouldn't it be cut in half?
I'm guessing the more aggressive abusers are thrilled with the possibities some of the new features offer.
I agree BUT if google would avoid abuse by simply not offering abusable things, there would be no google ...
Multiple ad units on a page *are* allowed. This allowance has nothing to do with channels. The new multiple-unit policy was announced a few weeks ago when many paragraphs of the TOS were revised. It was the most startling item of that revision list.
The business about serving non-identical ads in multiple units is not an instruction. Google is not saying that YOU must ensure that non-identical ads are displayed. Rather, Google is warning Webmasters that running multiple units most likely results in non-identical ads, so don't count on leveraging the value of ad repetition.
Somebody in this thread mentioned that the Ad Formats page forbids running multiple ad units. It does not. The Ad Formats page says "Please choose only one ad format per page." I don't see why this instruction should remain true, in the new era of multiple ad units per page, and I'm guessing it's one of the many out-of-date page elements on the Google site.
I am having a final Q&A session with AdSense prople next week in connection with a book I'm writing, and will post any corrections to this post that results from that conversation.
Multiple ad units on a page *are* allowed
Actually, it was explicitly stated by google in this forum (AdSenseAdvisor) and at the conference, and via email, that it was NOT allowed.
They put that clause there to make way for *possible* future developments.
>> Multiple ad units on a page *are* allowedActually, it was explicitly stated by google in this forum (AdSenseAdvisor) and at the conference, and via email, that it was NOT allowed.
The e-mail I received notified me of a change in AdSense policy, and that multiple ad units ARE allowed. I'm not in my office right now and can't quote from the letter, but the AdSense Policies page explicitly states that multiple units are allowed. Furthermore, the AdSense Standard Terms and Conditions document makes a similarly explicit statement that multiple units ARE allowed.
I'm glad to know about ASA's message to the contrary (I didn't see it before posting), but such a message in this forum hardly constitutes an official statement of policy. Neither does an offline conference announcement. Google has control of our accounts, and can shut them down for any reason. But G is asking for hot water if it deprives a distribution partner of revenue because s/he *followed* an explicitly stated TOS term, about which s/he received a special notification via e-mail.
I'm in a pretty good position to boil that water, so I'll put up some multiple units this weekend and see what happens.
"you can have only a single [Google] ad unit per page, irrelevant of which format you use."
[P.S. I just noticed a new thread by our excellent moderator that covers this in some detail. Thanks Jenstar.]
I meant to include a link to the thread I posted. Here it is:
[webmasterworld.com...]
They put that clause there to make way for *possible* future developments.
This does not make sense. *When* future developments come *then* change the TOS again. Why change now and cause confusion?
1) Google's TOS contradicts what Google spokespeople state in semi-public venues.
2) The language disctating uniqueness of ad content across multiple units is confusing.
Regarding the second point, I continue to interpret the unique-ad dictum as Google's problem, not ours. In other words, Google is not telling us to ensure that unique ads appear across multiple units. Rather, Google is warning us that unique ads will appear across multiple units.
As to the first point... the TOS is where the rubber meets the road. Nothing ASA says in a Web forum, or another Google employee says in a conversation during a conference, really matters. I quickly tossed up some multiple ad units on a few of my pages before posting this, and they run fine. (Ads are identical across units of the same format, so far.) Google might choose to prevent the display of a second ad unit (hasn't happened yet), in which case the publisher would have good grounds for complaint that Google isn't fulfilling its TOS commitment to run multiple units. And if Google were to shut down an account, that would be downright actionable, it seems to me. (I'm not a lawyer.)
I'm not usually irascible about Google, but this mess represents bungling of the first order.
I agree. People that don't know WebmasterWorld, won't know that they are *possibly* breaking the tos if they place multiple ad units on their pages. It's somehow a tos with a backdoor. Or at least a tos with a trap for those who don't know what the sentence means: no ad unit shall contain any advertisement in common with any other ad unit.
