need to target widget making not widgets

how to get ads for hobbyists not buyers

[annej]

I am just experimenting with adsense for the first time. I'm finding that I'm only getting ads for widgets and not widgetmaking supplies, classes or books. I know there are ads for widgetmaking as I see them when I'm searching on Google.

Any ideas on how I could get this to change to being more relevant? Or is it hopeless?

[dazzlindonna]

the only advice i can give is to keep playing with the text on the page(s), trying to match whatever search terms you are using that bring up the relevant ads. sometimes google has to be hit over the head to recognize what the page is really about - and sometimes it just doesn't ever get it right.

[Jenstar]

How long have you been running AdSense for? It can take a while for truly relevant ads to show, rather than ones themed to the site.

Another thing to keep in mind is the fact that advertisers could be targeting widgetmaking keywords for their ads for widgets. Or the widgetmaking advertisers may have opted out of content sites. And there could be just enough widget content on the page that AdSense will show the higher-paying widget ads instead of lower paying widget making ads.

[annej]

I've just started using ad sense and am experimenting on just a few pages. My sites are fully crawled regularly so Google should have the up to date information. Or do they do a specific crawl for adsense? In that case then a few days could make a difference.

I've been on Google searching using different keywords and seeing what comes up in adwords. I have some ideas now of key words to slip in. But I don't want to skew the actual topics/key words as most searchers find my site through specific topic pages. So if subtle doesn't get it I'm probably out of luck. What I am going to try is slip in 'widget making' where it is natural. After searching the ~widgeting words with these related key words I hope I have a feeling for what words Google considers as related. I find 'shop' is one. Most of my pages are information on the history of the hobby so 'shop' wouldn't be naturally used. I wonder if just using it just once on the page would affect the adsense results. Maybe I could put in a line somewhere using "widget making shop" on each page. It could link to some sort of fun page like my featured widget making shop for the month. It would be a lot of bother though if it doesn't make a difference for adsense.

For adsense to be worthwhile I need ads other than for cheap Chinese made widgets. Somehow I don't think people who consider widgetmaking as an art will be inclined to click on those. But they do make widigets. Considering themselves to be wigit artists :) I need those widgit supply shops.

[Jenstar]

Or do they do a specific crawl for adsense? In that case then a few days could make a difference.

Yes, they do a special crawl with the mediabot for AdSense, they do not use the regular googlebot for targeting ads.

Since you have only tried it on a few pages, you may get better results from the theming if you put the code on more pages.

You can also try filtering out widget ads, which would hopefully result in bringing up widget making ads. But it could be trial and error, there could be too many to block, and you could end up with PSAs if the mediabot decides that widget ads are targeted but widget making ads are not.

[annej]

Thanks,the suggetions here have been really helpful.

I'm going to go ahead and do all of one smaller site with adsense and see what happens. First I'll add a few hobby related words that might help.

[loanuniverse]

The important question is how to get ads for widgets instead of widget making or how to become a widgeter?

Hehehe, someone's curse is always someone else's blessing.