I have an advertiser that is paying CPM directly on my site through Adsense. They are paying quite a bit to do this but they are a direct competitor to our products.
Currently I am only running these ads on certain sections of site away from our products.
I would like to run Adsense ads on some new sections of the site but exclude this company's CPM ads. The only way I can see how to do this is to open a second Adsense account and run those ads separately from the CPM advertiser.
Am I allowed to do this?
Is there another way of excluding an advertiser from certain sections of a site?
