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My site blue widgets only shows blue widgets ads.

I want it to show widgets ads instead, or red wdigets ads

     
3:34 am on Jun 23, 2006 (gmt 0)

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Problem is, my site is so set to blue widgets, that it appears i have no chance of getting adds for anything but blue widgets.

I know there are many widget advertisers.

I can't set my site to widgets, instead of blue widgets, as I will drop rankings on blue widgets.
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3:39 am on June 23, 2006 (gmt 0)

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it depends.

let's say i have a site about BMWs.. well, they're are cars, but they're are a BMW make. on this site, there is NO WAY adsense would show an ad for a Chevrolet, or a Nissan - even though these are also types of cars.

the answer, as i said in the beginning, depends on your subject. can you be more specific?

4:53 am on June 23, 2006 (gmt 0)

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No need for specifics. Some of your competitors frequent this board and you don't want to out yourself to them.

Food for thought. Maybe useful, maybe not...
I think it's entirely possible to rank for every kind of widget, that's what is called authority. Look at Wikipedia. Or for that matter, visit the AdSense blog and check out their AdSense case studies and see how some of them manage to juggle different widgets and may end up ranking for the more general widget term.

Many people think they have to build new sites to rank for different but related widgets. For instance, when you do a search for a single term word that is meaningful (and I stress that it has to be meaningful), you will see authority sites pop up. By authority, I mean sites that cover different genres and does reviews and features links to different sites etc. They cover widgets from red to blue to aquamarine and beyond. That's authority.

You can break up your topics and build out a new site for each topic, but I think you will have a harder time being an authority, like Cnet or About.com or even Amazon, unless you keep it all under one roof.

One of my sites is a strong authority in it's field that even ranks for one word sub-topics- despite the fact that it has about fifteen different sub-topics, i.e. red widgets, blue widgets, etc.

6:09 am on June 23, 2006 (gmt 0)

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"Let's say I have a site about BMWs. Well, they are cars, but they're are a BMW make. On this site, there is NO WAY AdSense would show an ad for a Chevrolet, or a Nissan, even though these are also types of cars."

That's wrong. My site has a page about British vehicles, and it routinely has AdSense ads for American ones.

8:15 am on June 23, 2006 (gmt 0)

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My site has a page

Having a page, or even a section, is different than:

I have a site about BMWs.

Than having an entire site devoted to a specific topic.

I agree though, that having topics intersect, is a problem for AdSense sometimes in multi-subtopic sites.

8:49 am on June 23, 2006 (gmt 0)

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Maybe I'm missing something here, but I thought the whole point of adsense was that it matched ads to content.

On a page of Blue Widgets, Blue widget ads are exactly correct. And probably paying a premium - because if there were not enough blue widget advertisers, you would see widgets (various) from time to time.

hunderdown

1:27 pm on June 23, 2006 (gmt 0)

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Quadrille makes a good point. Why would you want ads for widgets on a blue widgets site? More specific keywords/phrases generally pay AND convert better (because your visitors want blue widget info, not widget info), so unless you know that widget ads WOULD pay better, and WOULD interest your visitors more, I think you should be happy with the current situation.
3:31 pm on June 23, 2006 (gmt 0)

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I have the same problem with blue widget ads. The same blue widgets on each and every page. I believe that serving a little more diversified ads on the site might attract my visitors.
3:35 pm on June 23, 2006 (gmt 0)

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On pages about antique or obsolete widgets, I see ads for "best prices on new widgets".
3:37 pm on June 23, 2006 (gmt 0)

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I have the same problem with blue widget ads. The same blue widgets on each and every page. I believe that serving a little more diversified ads on the site might attract my visitors.

I'd like to have that option. My site about the widget business is visited by people in the widget business. People in business purchase office supplies, business software, etc. and I'd like to be able to show some of those ads, in addition to widget ads, on some of my pages - without having to develop an "office supplies" page on my widget site.

FarmBoy

3:37 pm on June 23, 2006 (gmt 0)

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I'm expecting to find a page about herpes, with an ad saying,
"Find lots of new and used Herpes on eBay!"
2:29 pm on June 24, 2006 (gmt 0)

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While it makes sense in some cases that red and yellow widget ads don't show on blue widget pages, I really would like to see a little more imagination in the ads that show - how about widget accessories, eg wodgets (you know, the cup thing the widget sits in - once you have a widget you're ready to get a wodget ;))
*Related* ads. I can dream...

(car_guy - you made me look, didn't you! No, there aren't. Phew! <g>)

3:40 pm on June 24, 2006 (gmt 0)

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Neither I have tried nor experienced, the description in Meta tags of each page may help you to get relavent ads? I am sorry if its wrong!
 

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