Smart pricing and statistics from an affiliate program

Surprising similarities

[jetteroheller]

Compared with 1st jund to 8th June my EPC dropped 14% in the range 9th June to 16th June.

Now I checked my affiliate statistics.

__________¦_1..8 June__¦_9..16 June
AdSenseEPC¦_______100 ¦_________86
__________¦___________¦___________
Aff Clicks__¦_________91¦_________62
Aff Leads__¦_________17¦__________8
Click->Lead¦______18.6%¦______12.9%

So it seems I have since the begining of the sunny weather and the soccer wm not only less visitors, the clicks seems to convert also less good.

[humblebeginnings]

Perhaps people who don't even go out when the sun shines are not the kind of people who are likely to buy things? Hmmm...