Cost per click has halved.

[crick]

since Ivan the optimizer posted the adssense maintenance thread here a couple days ago.

[ineedmoney]

same here, I was getting $1+ per click on most of my sites, now I'm around 30¢-40¢

[rden17]

ditto... My $1.99 clicks dropped to $.25 each

Very discouraging

[greedy player]

things are going back up here.. slowly litteraly 2% back up from half per day so far. since sunday.

[yummybanas]

Not only my EPC has decreased but my CTR is down to about 50-70%. Everything's down today. Except my impressions!

Is this maintenance related?

[Scurramunga]

Not only my EPC has decreased but my CTR is down to about 50-70%. Everything's down today. Except my impressions!

Exactly the same here, after a reasonable day yesterday.

[sven1977]

Guys, don't blame everything too quickly on the maintenance. My earnings are up, my CPC has slightly decreased, my CTR is up and my eCPM is up, too.

Does that mean anyting? No, it's just the usual fluctuations.

[Sleights]

CPC and EPC are two different entities.

[Ossifer]

Completely different for me. Impressions seem to have almost halved yesterday (16th). Google Analytics tell me otherwise though.... things stable there.

[greedy player]

ecpm higher, CPC increased. :) Today is a good day, but not the best.

[OptiRex]

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