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Site Translations and Foreign Adsense Ads

How Is That Handled?

   
10:56 pm on Jan 8, 2004 (gmt 0)

WebmasterWorld Senior Member digitalghost is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I didn't see anyting regarding the terms for non-English Adsense ads and I'm wondering how to implement ads on non-English versions of a site.

For example, I have a 200 page site written in English about widget safety. The site has become a good resource and I want to offer that resource to people that speak other languages. Can I add a link to the English version of the site that points to the translated version and get Adsense ads to display in the proper language?

Do I need to create a subdomain? Would I need an Adsense account for each language? (not sure how that would work, looks like only one account per client). Do I need entirely different sites? The goal is to display relevant ads in the proper language for each version of the site. Can this be done?

11:14 pm on Jan 8, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



>Can this be done?

Sure. Just put the non-english language pages up and let the Adsense bot figure it out.

Make sure the languages are supported in Adsense though! Not sure about the rules about multiple accounts etc.

11:27 pm on Jan 8, 2004 (gmt 0)

10+ Year Member



I had some non-english pages with adsense on it, and it often works just fine, serving indian ads to indian pages, and so on.
1:40 am on Jan 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Rumbas has it right - the technology will look at your site page by page, and will automatically detect the appropriate language. There's no need for another account or another subdomain - you can have a site with pages in all 6 supported languages, and each page will have ads in the appropriate language.

To confirm Rumbas' other point, please make sure to place the ad code only on pages that are in a supported language, so that you're complying with the program policies.

ASA

7:18 pm on Jan 9, 2004 (gmt 0)

10+ Year Member



I have that working, but the difference is huge. For the english version I get ads 90% of the time. For the spanish version I get PSA's 99% of the time.
9:42 pm on Jan 9, 2004 (gmt 0)

10+ Year Member




Cyberair - We are considering investing some resources to translate our content into spanish so that we can generate Adsense revenue. Is it your opinion that this would not be a worthwhile endeavor?

Does anyone else have any experience with revenue from foreign Adsense ads? Anyone else experiencing what Cyberair is seeing?

9:56 pm on Jan 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



There are a lot of keyword gaps in Spanish adword bids. I have a site that I have rewritten about 12 times, and yet to get anything but PSAs on it.

Another site, with travel info in Spanish gets tons of ads, many of them, as a matter fact, in English (and some in German).

This isn't a failure of the mediabot, it is because the advertisers are bidding on "all languages", even though their creatives are in another language.

The visitors to the Spanish pages seem to be clicking on the ads nonetheless.

FWIW, there is an "adsense web tool" that you can use to preview what ads the mediabot will generate for your site.

9:57 pm on Jan 9, 2004 (gmt 0)

10+ Year Member



TrafficL ... it depends of the content .. I have my site english/spanish (the most of the vistors are spanish) and I'm usign the alternate ad to a php script to count number of fails .. so no PSAs ... about 80% of the time I get targeted Ads.

It depends of the content.

Edited : what PatrickDeese says above is true also

 

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