adsesne for search = 50+ % crt while normal = 1-2 %

incredible difference

[bajsapa]

how can this be ppl clicketi click alot for search but not normal

link units seem worthless too.

[Green_Grass]

Pls clarify post. Pls avoid spelling mistakes and use correct grammar so that we can understand what you are saying. This is not really a guessing game.

[humblebeginnings]

"This is not really a guessing game"

Indeed, Adsense in itself is difficult enough.
All of us are prepared to help, but please try to communicate a bit more clearly. Thanks.

[bajsapa]

ok what i was saying is adsense for search is really great and gives me lotsa cash.

[Green_Grass]

Good for you .. Congratulations.

[humblebeginnings]

"lotsa cash"

You just won't give up do you?
However, I do understand you now...
I am glad to hear search does well for you.
Unfortunately, I don't make too much cash with it.
Somehow, my visitors are not much interested in doing a new search query. How do you manage to get your search ctr so high? It's really amazing!

[bumpski]

One factor in your success maybe that "Adsense search" is not working well.

[webmasterworld.com...]
[webmasterworld.com...]

It's likely we're all (all those using Adsense search) losing visitors prematurely.

Many searches that should return legitimate site results return nothing, therefore nothing but ads are shown, about 10 I think. This could explain the good CTR, bad search results generate an exit click.

Regarding 50% CTR, I have that too! 2 queries / 1 click = 50% CTR. Some days I've had 200% CTR with just one query (for the day)! Of course some days I have no queries.

I am wondering though if the ads shown are mostly premium ads and may be more desireable. So desirable ads displayed with no, or limited, search results makes for good CTR.

[crick]

Yes, search CTR is extremely high, but the value of clicks are about 5% of ad clicks.

[bajsapa]

> the value of clicks are about 5% of ad clicks.

um......... what

[europeforvisitors]

Search generates extremely high clickthrough rates and eCPM on my site.

Unfortunately, my readers have never used internal search much (even when I had a search box plastered at the top of every page), so the high CTR and eCPM don't translate into significant revenues. Still, using AdSense for search is worthwhile because:

(a) It generates income with no effort or cost on my part.

(b) Since Google is my biggest search-engine referrer, using Google for internal search means that I'm giving users an interface that they already know and like.

[BigDave]

On an average day CTR is between 2 and 5 times as good with search. Search doesn't seem to have as many clicks that pay in the $0.50 and up range for me, but it doesn't seem to have many that pay under $0.10 either. On average, search pays me a few cents more per click than content.

The way I view it, is that search is free money. I don't have to produce any actual content to make a few extra bucks a day. It doesn't pay as much as the site content, but it pays more than any one page.

[Green_Grass]

Search is terrible for me.. with eCPM below $4.00

I get mostly 1- 2 cent clicks .

What am I doing wrong?

[crick]

Bajpa,
Google's take from search clicks is far greater than ad clicks because they provide the search facility for your site. Ok, perhaps the 5% value was exaggerating things, but you should find search clicks are worth significantly less, unless of course, the values of your ad clicks are in the low single digits.