What is a high eCPM

[con771]

What do you all consider a high ecpm?

[humblebeginnings]

ECPM per page, site, account, day, week, month or year? It all depends.

[con771]

What do you all consider a high Ecpm per site, on average per day?

[europeforvisitors]

There's no simple answer, and--at least in my opinion--making stab-in-the-dark, one-size-fits-all guesses is a waste of time.

[con771]

LOL
O.K. then, What do you all consider a high Ecpm for your entire site per month, on average?

[europeforvisitors]

The AdSense terms and conditions don't allow us to share CTR and eCPM data, so I'll pass. :-)

[BigDave]

I would consider $10,000 to be a very high eCPM. There are lots of numbers that I would consider high. In fact I would be pretty darn thrilled with $100. Got a couple sites $10 would be pretty high, but on AdSense for Search $10 would be dismal.

It's not a number that I worry about too much. There are too many factors that are totally out of my control.

[david_uk]

I had a one day eCPM of nearly $300 on one of my channels last week. However, it got only two clicks that day. Like all of the metrics, you can't look at eCPM in isolation. You need to look at all the indicators to get the full picture.

[jomaxx]

It doesn't seem like anyone wants to give you a real answer, which is understandable because the question is kind of pointless. Suffice it to say that $1 CPM is pretty low but there are sites that earn less. $100 CPM is pretty high but there are sites that earn more.

The catch is that it's about 100 times as easy to get the $1 CPM kind of traffic, so it all pretty much averages out.