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Some of these urls have their own categories in webmasterworld, they are so big.
Another one is the biggest auction site on the Internet.
Another is a huge travel/advertising - write your own hotel reviews website.
I think that while their budgets are huge, these websites aren't paying as much as smaller businesses for a simple click through am i right?
Should I ban them from my adsense and have only small businesses?
Or are their brand names enough to draw clicks and I shouldn't worry about it.
And while you're at it, why not post your key findings here? :-)
Re. eBay - I have been blocking them for a long time with only positive results. You have to be cautious, though. Blocking eBay.com will not result in the ads disappearing. Most of the ads use re-directs, i.e. the target URL (which needs to be blocked) is not ebay.com! You have to use the preview tool in order to find out which URL to block.
Do they actually directly sell a product or service?
It is not always easy to determine that by looking at the site, and I would like to ask for your insights in this.
For example, is a flight reservation system that is just an Affiliate without any content or product whatsoever, is such a site "selling" something? Or are they just sophisticated MFAs?
PRO ("They are MFAs")
+ Splatter gun approach for advertising
+ Not fulfilling the order directly (someone else does)
+ No relevant content on landing page
+ Often no direct contact for end consumers provided
+ The whole site is basically on big advert
CON ("They are not MFAs")
- Serving customers with a relevant service
- Creatig the impression that they sell a product
- No advertising to be seen on the site
What do you think?
Another good indication. Do they have a real contact telephone number?
Or do they have a legit looking landing page and then link to other sites full of ads or other pages full of ads.
If they survive on ads they are bad fot your visitors/your income I think.
i have nothing against those sites, it just seems that they wouldn't pay much for the ads they were showing (ie example.com shows ads for pretty much every single keyword - ex. buy every single keyword on example.com!)...
and the click-thrus were probably paying very little, if anything.
i hope i can get more relevant ads put on by smaller businesses (and more revenue) - that way they can get the traffic they are interested in and i can get the money for sending it to them...
i'll post findings? it probably won't show immediately but maybe in a few days?
[edited by: martinibuster at 8:44 pm (utc) on April 13, 2006]
[edit reason] Let's not build a blacklist over here. [/edit]
Tick the box on every find.
Choose display urls.
Copy the root url only to your filter.
You only want the root.com bit! If theres a dot ignore it like the 1st example. dump the widget bit.
And everything after the slash.
Block stuff that does not sellproducts or real services directly, or has no phone number or is covered in ads.