Forum Moderators: martinibuster
They'd probably also ramp up development of their own OS and work on securing deals with the Dell , Compaq type of companies to include GoogleOS opposed to Win XP/Vista to secure the long term control over the Internet.
All modern browers already have 'popup' blockers...
Pop-ups are global and used by majority of advertising agencies. Google AdSense is a single program owned by a single company.
IE blocking AS would be like Netscape saying "404 not found" on purpose when trying to reach microsoft.com
Please try to come up with sensible topics :)
What if you where going through the install process and it asked you "Would you like your browser to prevent the display of adverts?"
In my opinion this clears MS of any wrong doing, they have asked the user if they want to use a feature, not forced it on them. The user always has the right to use a feature if it is available.
To an extent this would be turning the tables on Google. Remember when they introduced the toolbar, how may sites went under because they relied on pop-ups? Same principle, just a different method of ad serving.
Mack.
Google contextual ads are nothing but javascript codes, for M$ to block this will means they will have to remove javascript functionality from IE7. Will that be possible?
Not quite. There are several layers of work on a browser, web serving and page construction (on the client side). MS can just block the AdSense url that serves the ads. Or a remote .js with the words "ads by goooooogle". It's possible, it's easy, and it doesn't prevent any other js functionality. "Adblock" does that.
mack:
What if you where going through the install process and it asked you "Would you like your browser to prevent the display of adverts?"
Let's not forget that MS itself has a web ad program. If they decide to block everyone else except theirs, they would be sued instantenously and lose the case.
There's webmaster support, like guru5571 mentioned.
But IF... IF that happened, IE7 blocking ads, we would see a massive change to affiliate links and subscription models. And the rise of micropayments.
As for MS loosing money, I think they can afford to loose, as long as their competition is loosing at a higher rate. Google has ONE major source of income, that's Adwords. If MS reduces Adsense exposure on the web, then they are positioning them selves better.
I'm not saying it will happen and I'm not saying I hope it happens, it's just something that "could" happen.
Mack.
Not exactly one of Brett's "101 Signals of Quality" to ban users if you're unable to show them AdSense ads.
Um, that holds true when the ad-blockers are in the < 10% range. When suddenly it's 60 - 70 percent or more, publishers are going to revolt against that. Believe me it's not just going to be MFAs who be upset. It's a little insulting to imply that if you have concern at all for your site's revenue, you're an MFA operator.
And if it wasn't for those flashy banners and annoying pop-ups, -unders and whatnot, people wouldn't make such a big deal out of text-ads.
I simply configure that on my squid cache using url_regex and everything works.
But will M$ be able to do this on a browser lever without raising an eyebrows.
If M$ try that route, it may signal the end of Google's biz model. But i trust Google, that will simply starts the Googlarization of the whole computing universe.
To echo what Thez said: "Please try to come up with sensible topics. :-)"
given that it's Microsoft it's an imaginable scenario.
Only for people with overactive imaginations. As others have pointed out, there's a big difference between blocking popups and blocking AdSense ads, and Microsoft (which owns MSN) would be cutting its own throat if its browser had a built-in ad blocker.
Still, if people want to engage in "what if" questions, let's try these on for size:
- What if Roadrunner or one of the other big broadband networks develops a way to block AdSense and other PPC ads at the network level?
- What if the U.S. Department of Homeland Security outlaws AdSense payments to countries where the earnings could be used by Al Quaeda? (That would pretty much eliminate all countries, including the United States.)
Those are just two "what if" scenarios. I'm sure the rest of you can come up with others. :-)
Certainly someone within their legal team would have recognized the ramifications of this.
Sure, the option to block ads would mean that G, YPN, and AdCenter ads can't be shown, but I don't think Microsoft is currently generating millions a month on ad campaigns.
So they really wouldn't have anything to lose if they allowed users to block ads.
Microsoft could scrap plans tomorrow for advertising on its sites, and implement an adblocker. They would still be a profitable company.
Of course, because it's Microsoft, everyone would cry foul (totally ignoring the fact that Firefox has a popular ad blocker).
G/Y could sue, sure. That would take years to go through the courts, and there would be a messy injunction phase, yadda yadda yadda. But of all of the technology companies out there, Microsoft has the most experience in the courts. And, an ad blocker is a very relevant and useful techology for a user. There's a huge pro-consumer argument that could be made here.
If I were Microsoft, I'd have to admit that I would have put some thought into this. There's a reason they're not doing it, and I don't think it's for incremental advertising revenue or legal reasons....
You guys are missing one fundamental issue - Microsoft's core business model is not advertising.Microsoft could scrap plans tomorrow for advertising on its sites, and implement an adblocker. They would still be a profitable company.
I spent 4-1/2 years on MSN's payroll, and I never got the impression that Microsoft was in the online business as a hobby.