Forum Moderators: martinibuster
An author of a book writes it himself, if he is any good he sells loads, becomes a best seller, gets rich - marries the girl buys ferrari etc.
If he's crap as most are then it is hard to get published (search engines dont like crap pages either - nobody links to them) and if it does get published it flops. The girl marries someone else, writer lives in council house drives a used lada.
Not everyone can write a best seller. If you cant then think magazine!
You employ GOOD writers and journos and researchers to do this for you. You are still editor, but it costs you lots. If it does NOT cost lots then your articles are crap and your magazine sells badly and sinks without trace. Back to the lada.
So uniqie content alone wont help you. It needs to be GOOD genuine and useful content, that people want.
Just "Content" is useless.
And you cannot do this yourself unless you know a lot about the subject. Preferably more than any other book or site. So write about what you know. If you dont know anything then you are in the wrong game.
Adsense isnt a get rich quick scheme. It was meant to allow good website publishers to monetize their traffic without worrying about affiliates, organising ads from other sources etc. It frees you to do what you do best - publishing useful content on your pages.
The girl marries someone else, writer lives in council house drives a used lada.
LOL. That's one of the best lines I've read on this forum.
In defense of people who can't write "content" (which isn't a synonym for "filler," though it's often regarded as such), there are other ways to skin the proverbial cat:
1) Get other people to write content for free (Webmaster World is a perfect example of the "community" business model).
2) Use technology to create your "value add" (a la Topix.net, which is a kind of Google News with AdSense).
Mind you, those approaches may not be any easier than writing your own content; they just require a different set of skills.