For The High Roller A/S Publishers

How many Monthly IMP's until I get better payouts?

[brownoatmeal]

I have heard that if you drive a significant number of impressions and/or perhaps clicks or total dollars per month, then Google AdSense will increase the % that they pay out to you. Does anyone have any idea what total number of monthly IMPS / CLICKS / DOLLARS you need to make before you are invited into that club?

And furthermore, does anyone know if this total IMPS / CLICKS / DOLLARS is important that it comes from one site alone, or could it be a combination of several sites and Google would distribute this new, higher paying tier equally among all sites?

Any information people have on this would be appreciated.

[frox]

Well, if you have several millions (20 millions, IIRC) page per month then you become a premium publisher and have certain privileges (like customizing your ads) but i am not sure if you get a higher payout.

OTO, it's quite a common thought that for other "normal" guys, the more traffic you have the lesser % you get!

[Rodney]

I have heard that if you drive a significant number of impressions and/or perhaps clicks or total dollars per month, then Google AdSense will increase the % that they pay out to you. Does anyone have any idea what total number of monthly IMPS / CLICKS / DOLLARS you need to make before you are invited into that club?

Sounds like a rumor. I'm not sure that such a club exists outside their premium publisher program which is explained on their site.

[MyGen]

Without knowing exactly how much they pay regular advertisers, how do you expect to find out if they pay premium publishers any more?

As one myself, I can assure you I've never been told that my payout % was any higher/lower.

[ncreegan]

At that point your best option is to approach advertisers on your own. Cut out the middle man.